Domino’s is all about Greatness, and now the UK’s favourite pizza brand is getting even closer to how its pizzas made people feel, with a new campaign from iris that shines a light on the great, mouth-boggling taste of a Domino’s pizza. The integrated campaign, born out social research, rides the wave of the nations fascination […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2016/03/DOUBLE-FINAL.mp4[/KGVID] Nivea Men has launched a comical new global ad for Nivea Men Crème exploring what a man would do if he met his double – a person who is exactly like him, but just a little better at everything. The online and social media campaign, created by Stack, is inspired by the […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2016/03/Betheireyes-Final-version-3.18-2.mp4[/KGVID] As part of its commitment to give back to the community, Samsung kicked off its ‘Make Hong Kong Better’ initiative in December 2015 by teaming up with Hong Kong Blind Union. Established in 1964, Hong Kong Blind Union is the city’s first self-help group organised and managed by people with visual impairment. […]
Facebook is expanding on the popularity of its specially-designed image filters, like the rainbow-coloured Pride flag overlay it released to celebrate the legalisation of same-sex marriage in the US, by making them a permanent fixture on the site. The social network has teamed up with a host of sports teams, charities, movies and other brands […]
International volunteer-based building charity Mellon Educate has teamed up with digital agency DARE, a part of the OLIVER Group, to produce a highly provocative online video campaign. Primed for Facebook and YouTube, the video is a call-to-action for Mellon Educate’s pioneering seven day school-building programme. The video campaign, which launches March 17, aims to boost […]
Digital buyers worldwide are turning to social networks for a variety of things, like reading reviews and staying on top of fashion trends. According to September 2015 research, these social media activities influence their shopping behaviour. PricewaterhouseCoopers (PWC) polled 22,618 digital buyers ages 18 and older. Respondents had shopped online at least once in the […]
Independent marketing agency OLIVER, created an infographic detailing the quickly growing Generation Z, which will be ruling the market sooner than you might think. The infographic highlights various aspects of the Gen Z life and helps us predict what their impact on the marketing world may end up being. One essential part of a Gen Z’s […]
To celebrate its 40th Anniversary The Prince’s Trust has launched a year-long campaign to reconnect with everyone who has been part of the charity’s history. The aim of the #partofPT campaign is to galvanise The Prince’s Trust’s network of supporters, volunteers, partners and young people to share their own Trust memories on social media, so […]
Iceland is a country where women occupy many of the top jobs, and grow up with the thinking that age and weather are just a state of mind. So it was with this in mind that Iceland’s largest consumer brand, the clothing company 66°NORTH hired an 81-year-old grandmother with no past modelling experience as its […]
Mind, the mental health charity, and Media agency MEC have launched an exciting new campaign alongside a raft of celebrities and ambassadors encouraging people to open up about what is making them anxious. The social media driven campaign known as #TakeOffTheTape has already seen TV presenters, actors, models, sports men and women from across the […]