TikTok flies into top five UK app downloads, but trails Tumblr and Twitch for usage

TikTok flies into top five UK app downloads, but trails  Tumblr and Twitch for usage

TikTok is now one of the UK’s most downloaded apps, according to Digital 2020: The United Kingdom – a report released today by socially-led creative agency We Are Social and Hootsuite, the global leader in social media management.  The short-form video platform, which did not feature in last year’s most downloaded list, follows three Facebook-owned […]

Your Voice: Choose Refurbished Made by Blah

Your Voice: Choose Refurbished  Made by Blah

On February 10th giffgaff launch their TV campaign “Your Voice: Choose Refurbished ” which builds on the concept of last years campaign “#choosegiffgaff”.  The idea behind the campaign is the brainchild of Made by Blah, who also directed the films.  The idea, reflects the heart of what giffgaff are about, their members. As the ‘mobile network run by you’ giffgaff believe the voice […]

‘The Beauty of Live’ Report Reveals Live Music Events Are the Global Launchpad for Beauty and Grooming Trends Among Gen Z and Millennials

‘The Beauty of Live’ Report Reveals Live Music Events Are the Global Launchpad for Beauty and Grooming Trends Among Gen Z and Millennials

Live Nation, the world’s leading live entertainment company, released “The Beauty of Live,” a report that captures makeup, skin care and grooming trends among Gen Z and millennial live music fans before, during and after concerts and festivals across the U.S. and U.K.  Live music events are the ultimate playground for beauty inspiration and experimentation, […]

Victorinox appoints Collective London for global social account after three-way pitch

Victorinox appoints Collective London for global social account after three-way pitch

Victorinox has appointed creative agency Collective London to run its global social account after a three-way pitch. Collective London’s appointment is part of the luxury lifestyle brand’s plan to consolidate its digital marketing within its marketing team. Victorinox is looking to extend its reach and relevance through a global audience on social. The maker of […]

HELL-P. The first record you can play in hell

Special release of the single “Repentless” from SLAYER’s final live album. Strictly limited.

HELL-P. The first record you can play in hell

SLAYER – one of the biggest metal bands of all times – is finally leaving the stage. The band is touring the world for the last time with their last studio album “Repentless”. In November 2019, the band released their final live album “The Repentless Killogy” – recorded on the Final World Tour. The first […]

Lastminute.com launches ‘Holiopathy’ campaign as a solution to January blues

New research from the OTE shows that 65% of respondents are feeling the effects of January blues

Lastminute.com launches ‘Holiopathy’ campaign as a solution to January blues

lastminute.com, has launched an insight-based multi-channel, international marketing campaign, dubbing the term ‘Holiopathy’ to promote its packaged products as a medicine-like remedy to January blues.  The brand surveyed 2,000 consumers to gather insights into January blues which it combined with Google search data showing that searches for ‘work-life balance’ ‘stressed out’ and ‘how to disconnect’ […]

Lewis Hamilton races drones in Vodafone 5G campaign

Lewis Hamilton races drones in Vodafone 5G campaign

Vodafone UK is demonstrating the potential power of 5G with a socially-led campaign featuring the brand’s newest 5G ambassador, Lewis Hamilton. The first two films in the #5Gamechanger campaign, created by global socially-led creative agency We Are Social, shows the six-time Formula One World Champion trying his hand at flying drones alongside some of the […]

Finnish youth magazine ads dramatize social media’s influence on children’s self-image

Finnish youth magazine ads dramatize social media’s influence on children’s self-image

A campaign made by TBWA\Helsinki features two powerful images of young people looking in the mirror and seeing things they think should be improved in their own appearance. Problems with self-esteem and self-acceptance are beginning to be more common in younger people than ever before. Social media and its many beauty filters distort the self-image […]

SlimFast UK teams up with HeyHuman to launch Kelly Brook TV ‘Works for Me’ campaigns

SlimFast UK teams up with HeyHuman to launch Kelly Brook TV ‘Works for Me’ campaigns

Behavioural communications agency HeyHuman is launching two new campaigns fronted by Kelly Brook to promote SlimFast UK’s range of meal replacement shakes, bars and snacks.  The ‘Works for me’ brand ads are designed to reinforce the brand’s effective, doable weight loss proposition by showing how SlimFast seamlessly fits into busy, everyday lives to drive brand […]