Influencers are driving female empowerment

Influencers are driving female empowerment

As women around the world prepare for this year’s International Women’s Day on March 8, the campaign theme #EachforEqual, envisioning a gender-equal future based on ‘Collective Individualism’, is gaining traction. But stop and think about that phrase – collective individualism. It sums up social media almost perfectly. We come together collectively on social platforms and […]

23red launch creative campaign to warn against deceitful animal sellers

23red launch creative campaign to warn against deceitful animal sellers

Behaviour change agency, 23red, has worked with the Department for Environment, Food and Rural Affairs (Defra) on a creative campaign to enable the public to spot the signs of deceitful animal suppliers. Called ‘Petfished’ the campaign takes its name from the term ‘catfishing’, the practice of pretending to be somebody else on social media. It […]

BETC For E.LECLERC : Being a responsible consumer can be hard!

BETC For E.LECLERC : Being a responsible consumer can be hard!

BETC presents a new brand campaign for French supermarket E.LECLERC, celebrating and supporting all the French people trying to be responsible consumers – something that isn’t always easy! For more than 70 years, E.LECLERC’s mission has been to “defend what matters” to the French. Today, millions of them are changing their habits: they buy more […]

S’Well Launches First-Ever UK Digital And Outdoor Brand Campaign Helping Consumers Find More Ways To Use Less

S’Well Launches First-Ever UK Digital And Outdoor Brand Campaign Helping Consumers Find More Ways To Use Less

Swell_Anthem_1080x1080v6 from VisiblePR on Vimeo. S’well, a design company for good — best known for creating the original fashion hydration accessory, is launching its first brand campaign in the UK that aims to inspire consumers to find more ways to use less. With the impact of single-use plastic an increasing concern for UK consumers, the […]

TikTok flies into top five UK app downloads, but trails Tumblr and Twitch for usage

TikTok flies into top five UK app downloads, but trails  Tumblr and Twitch for usage

TikTok is now one of the UK’s most downloaded apps, according to Digital 2020: The United Kingdom – a report released today by socially-led creative agency We Are Social and Hootsuite, the global leader in social media management.  The short-form video platform, which did not feature in last year’s most downloaded list, follows three Facebook-owned […]

Your Voice: Choose Refurbished Made by Blah

Your Voice: Choose Refurbished  Made by Blah

On February 10th giffgaff launch their TV campaign “Your Voice: Choose Refurbished ” which builds on the concept of last years campaign “#choosegiffgaff”.  The idea behind the campaign is the brainchild of Made by Blah, who also directed the films.  The idea, reflects the heart of what giffgaff are about, their members. As the ‘mobile network run by you’ giffgaff believe the voice […]

‘The Beauty of Live’ Report Reveals Live Music Events Are the Global Launchpad for Beauty and Grooming Trends Among Gen Z and Millennials

‘The Beauty of Live’ Report Reveals Live Music Events Are the Global Launchpad for Beauty and Grooming Trends Among Gen Z and Millennials

Live Nation, the world’s leading live entertainment company, released “The Beauty of Live,” a report that captures makeup, skin care and grooming trends among Gen Z and millennial live music fans before, during and after concerts and festivals across the U.S. and U.K.  Live music events are the ultimate playground for beauty inspiration and experimentation, […]

Victorinox appoints Collective London for global social account after three-way pitch

Victorinox appoints Collective London for global social account after three-way pitch

Victorinox has appointed creative agency Collective London to run its global social account after a three-way pitch. Collective London’s appointment is part of the luxury lifestyle brand’s plan to consolidate its digital marketing within its marketing team. Victorinox is looking to extend its reach and relevance through a global audience on social. The maker of […]

HELL-P. The first record you can play in hell

Special release of the single “Repentless” from SLAYER’s final live album. Strictly limited.

HELL-P. The first record you can play in hell

SLAYER – one of the biggest metal bands of all times – is finally leaving the stage. The band is touring the world for the last time with their last studio album “Repentless”. In November 2019, the band released their final live album “The Repentless Killogy” – recorded on the Final World Tour. The first […]