IMA® (Institute of Management Accountants), the association of accountants and financial professionals in business, launched a new global, integrated advertising campaign in support of the CMA® (Certified Management Accountant) certification program. The multi-channel campaign was developed in partnership with The Gate, an international advertising agency and marketing services company, for the seventh consecutive year. The ads look to […]
MSQ owned agency tasked with an integrated brand-to-demand effort
CrowdStreet, the leading online commercial real estate investment platform has appointed The Gate to be their first agency of record to build awareness, trust and interest in their brand. The Gate will be responsible for growing CrowdStreet’s leadership position as the most trusted resource for alternative investing in the real estate sector and making it […]
MSQ announces the hiring of Nancy Aresu as President of The Gate New York. Aresu will replace the retiring Beau Fraser, who will remain at the agency through the end of March to allow for a smooth transition. Aresu brings to The Gate over 35 years of New York agency experience. Before taking this role, Aresu ran the New […]
This week sees the launch of Childline’s ‘Nobody is Normal’ campaign – designed to let young people know that no matter how you feel inside, there is always someone you can talk to, and that you are not alone. Childline (part of the NSPCC) has revealed that every year they hear from thousands of young […]
Buzz Bingo has appointed MSQ as its lead marketing communications, media planning and buying agency after a competitive pitch. The Gate, MSQ’s advertising agency, will lead the creative and brand strategy whilst media planning and buying will be handled by Walk-In Media, the MSQ-backed media agency launched last year by former Blue449 CEO Simon Davis. […]