From multiverse exploration to anti-Instagram dining, “The Future 100” annual report looks ahead to the defining trends in consumer behaviour and innovation for 2020. As we head into a fresh decade, Wunderman Thompson Intelligence unveils “The Future 100” report. “The Future 100” helps readers prepare for emerging consumer behaviour with 100 original trend predictions from the Innovation Group. Split into […]
Creative design andbrand strategy agency, Shift, is behind the launch of a new holiday and leisure concept that is set to disrupt the domestic luxury travel market. Beyond Escapes, which opened the doors at its first site in Devon earlier in 2018, launched with a UK investment of £60 million and comprises the very best […]
Digital and creative agency, Catch, is announcing its latest digital campaign with Thomas Cook Airline, entitled #CatsOnAPlane. The campaign, which launches as part of a wider advertising initiative for Thomas Cook Airlines in both the UK and Germany, aims to highlight the airline’s belief that customers “deserve better” when flying on their hard-earned holidays. #CatsOnAPlane […]
krow communications launches the second phase of the successful Virgin Trains ‘Bound For Glory’ campaign, with ‘RACE’ on Saturday 14th May. The first phase of the campaign launched in September 2015 with the heart-warming story of a young man who meets his girlfriend’s family for the first time – winning them over as the world’s […]
Decolar.com, the largest online travel agency in Latin American, launches a new campaign: Installments, created by REF+T agency from Brazil. Inspired by latin american’s cultural habit of paying by installments, the ads show that it’s easier to afford a travel when the fares are divided by 15. The campaign promotes cruises and flying tickets to […]
Refreshed, radiant, relaxed, satisfied, delighted: perhaps not the feelings many people would often associate with air travel. Air France claims otherwise – the airline has launched a series of films to flag up points of difference such as its comfortable, full lie-flat seat-beds; seamless priority boarding processes; and menus of haute cuisine designed by leading […]
Eurostar, the high-speed rail service, is promoting its new London-Paris train with an Instagram campaign. The work by AKQA on the @LaVieOnBoard Instagram account shows a canvas of 200 images showing what it is like to be on board the new train. The squares tell different stories using animated videos and images, including a couple […]
The Oregon Tourism Commission, dba Travel Oregon, is launching a new marketing campaign, ‘We Like it Here. You Might Too.’ On the heels of the highly successful and award-winning ‘7 Wonders of Oregon’ campaign, ‘We Like It Here’ tells a broader story with a uniquely Oregonian voice – including a slightly jocular tone – describing […]
Hilton is launching the biggest global campaign in its 97-year history called ‘Stop Clicking Around’ that encourages travellers to book rooms directly through the brand instead of hunting around on other sites like Expedia to find the lowest prices. The international hotel chain’s latest initative attempts to show consumers the perks of joining and booking […]
Booking.com reveals ‘Best 2016 Ever‘ a campaign that encourages people to turn their most likely doomed New Year’s resolutions into awesome reservations. Resolutions are boring and predictably headed for failure so this New Year Booking.com is encouraging everyone to make reservations not resolutions, in order to actually live their dreams and make 2016 their Best […]