M&C Saatchi entices people to Dream Bigger with new Virgin Holidays Campaign

M&C Saatchi entices people to Dream Bigger with new Virgin Holidays Campaign

[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/12/NSA-VHDB077-030_ProRes.mov[/KGVID] M&C Saatchi has created a new campaign for Virgin Holidays, showcasing the range of worldwide holidays on offer in its January sale. The campaign, entitled Dream Bigger, launches on Boxing Day and will run on TV, press, outdoor, in store, social and online. M&C Saatchi were tasked with creating a campaign that […]

Google’s Jumeirah Hotels Interactive Experience Offers 360 Degrees of Luxury

Google’s Jumeirah Hotels Interactive Experience Offers 360 Degrees of Luxury

[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/11/high.mp4[/KGVID] The Dubai-based luxury hotel company Jumeirah launches Jumeirah Inside: a Google Street View-like experience that travels through 23 hotels with 360 video and photography and various interactive features. Connected through a cinematic story, visitors of the platform can explore each hotel freely and book a stay from within the experience. Developed in […]

Land Rover kicks off Rugby World Cup brand campaign to show grassroots heritage

Land Rover kicks off Rugby World Cup brand campaign to show grassroots heritage

Land Rover is using its involvement in grassroots-to-stadium rugby to form the heart of its Rugby World Cup 2015 campaign, #WeDealInReal. The brand campaign comprises a number of elements, including high-profile advertising, social media activity, experiential, global media partnerships and ambassador engagement. The automotive brand has created a 60-second spot on YouTube, showcasing 11 local […]

Space delivers world first for Lufthansa

Space delivers world first for Lufthansa

Leading European airline Lufthansa has created a world first Augmented Reality (AR) app to drive awareness of its new class of seating; Premium Economy. The pioneering app, designed by Space, represents a new and innovative type of AR experience, designed to launch via a basic pen drawing on an A4 piece of paper – typically […]