Boom Cycle the London based indoor cycling phenomenon has launched a new campaign with the help of communications agency Brokkr. The two-week activation which kicks off this month includes an inspirational launch event at their iconic Battersea Power Station location, online and social activity plus a brand tie-in with Fujifilm Instax. A high energy workout […]
Leading customer acquisition and engagement agency, STACK, released the second phase of its mini-blockbuster TV campaign for number one home buying company, WeBuyAnyHome – one of UK’s leading home selling company. The second film follows on from the earlier spinoff of sci-fi thriller Armageddon launched back in April, and pays homage to Francis Ford Coppola’s […]
Zebedee Management, the talent agency which specialises in supplying diverse models, actors and performers, has announced the launch of a new campaign which aims to raise awareness of cerebral palsy on World Cerebral Palsy Day, Saturday 6th October. The initiative was developed in partnership with creative agency ELVIS. The campaign, ‘Talent With’, aims to showcase […]
AXA UK has partnered with Sky Media and News UK’s Bridge Studio to produce a range of sponsored video, print and audio content. As part of the collaboration, brokered by agency Havas Media, Sky will produce three short five to 10-minute documentaries presented by Sue Perkins, The Sunday Times Magazine will publish four longform […]
This October, for Breast Cancer Awareness month, Leo Burnett London has devised a pro bono campaign for client Breast Cancer Care – the only UK-wide charity providing care, information and support to people affected by breast cancer. The campaign breaks on the first of October and will play out for the duration of the month. It sees Leo Burnett London partnering with Breast Cancer […]
A ghoulish old lady was spotted in various commuter hotspots around London this morning, giving commuters a rush-hour shock on their way to work. Office workers were stunned to witness the bizarre, spine-chilling scene of the sinister senior styled with prosthetic horror make up, riding the Jubilee Line train on a vintage rocking chair. The […]
Yonder Media, the agency formed earlier in 2018 by The Beyond Collective, has created a spoof ChatBot Media Planner that claims to offer clients a perfect replica of their current agency service in Chatbot form. Calling itself “the world’s first chatbot-powered media planning tool”, it offers to analyse each advertiser’s specific requirements before producing a […]
Research released on October 4 has shown that retailers that focus their marketing budgets on social media and smartphone campaigns might be on the wrong track – across the UK, fewer than one in ten shoppers (9%) say that social media forms part of their purchase journey. In addition, more than half (54%) still use […]
The omnipotence of social media means that brands face a stark challenge to remain relevant to an ever-evolving Generation Z being forced to live BETA test their identity, reveals the findings of a new white paper by leading youth creative agency ZAK. As the first generation to truly come of age during the social […]
World Vision UK have appointed VCCP to be their lead creative agency, following a competitive four-way pitch. The fully-integrated agency will be working on creating a strategic brand narrative for the charity, as well as on specific campaigns across the year – starting straight away with the 2018 Christmas campaign. Sally Bownes, Head of Brand […]