Context Appoints Former ITV News Web Reporter Luke McDowell

Context Appoints Former ITV News Web Reporter Luke McDowell

Technology PR specialist Context has hired former ITV Web Reporter Luke McDowell to support its growing client base after a succession of new business wins. Luke joins Context after a career in both television and PR, having spent time working as a researcher in daytime TV and online reporter for ITV News, before moving to […]

Robot Food create the identity for new premium lifestyle supplement brand Performance Lab

Robot Food create the identity for new premium lifestyle supplement brand Performance Lab

Uber premium, uber clean and uber optimised: Performance Lab is a new range of high-performing supplements set to outshine its competitors. Comprising of both Performance Lab and Performance Lab SPORT, the cutting-edge range of vitamins and minerals is pioneering in its approach and wanted to be seen as a legitimate choice for those looking for […]

Leo Burnett London Challenges Viewers to ‘Make a Bold Move’ in New Campaign for McDonald’s

Leo Burnett London Challenges Viewers to ‘Make a Bold Move’ in New Campaign for McDonald’s

 Viewers are challenged to ‘Make a Bold Move’ in an advertising campaign for McDonald’s Big Flavour Wraps, created by Leo Burnett London. The aim of the campaign is to drive sales of McDonald’s Big Flavour Wraps range by generating excitement for the products – while also introducing a bold new flavour with The Fiery […]

Wavemaker name James Edgar as new Global Chief Talent Officer

Wavemaker name James Edgar as new Global Chief Talent Officer

Tim Castree, Global CEO of Wavemaker, announced the promotion of James Edgar to Global Chief Talent Officer. Edgar was previously Head of Talent for Wavemaker’s Market Development team. Commenting on the appointment, Castree said, “Knowing that we have the strength and depth of talent within our company to be able to promote our high performers […]

BIG boost to agency’s creative offering with new content director

BIG boost to agency’s creative offering with new content director

Marketing agency BIG Partnership has appointed a content director to build on the company’s creative and strategic offering. Stephen Noble, who joins BIG from digital marketing agency Equator, will be responsible for developing and overseeing the delivery of impactful content marketing strategies for the agency’s 350+ clients. Having previously worked with international brands including Disney, […]