The contemporary British fashion brand, Hope & Ivy have engaged with Media Agency Group (mag) to capitalise on the agency’s specialist knowledge in order to help raise brand awareness and a drive behind their beautiful embroidered and printed signature garments. The London based fashion brand was established by friends Beth and Sarah in 2015. As […]
In response to a savings crisis in the UK where more than 11 million people have less than £100 in savings, Nationwide Building Society is launching a new widespread advertising campaign. It is aimed at encouraging people who are not currently putting any money away to start saving something, no matter how small, and regardless […]
Emerging dessert parlour, Dyce approached creative agency FormRoom to develop a dynamic and fantastical interior brand identity for their first permanent space in James St, Marylebone. Evolving upon the three brand pillars; Approachable, Unexpected and Immersive, FormRoom created a memorable aesthetic with a fusion of youthfulness and Salvador Dali inspired surrealism. The space illustrates a […]
Food production is the biggest contributor to climate change, but one third of all food is wasted. Toast Ale wants to change this. In keeping with B&B studio’s own mission to build the brands that matter, the agency has partnered with Toast to redefine the brand’s message and visual identity system. B&B studio has created […]
Taylors of Harrogate kicks off a £2M campaign on August 12, shining a spotlight on the genius invention of coffee bags. The multi-channel campaign ‘Why didn’t we think of them before?’ will drive awareness and trial of this fuss-free way to enjoy proper coffee. The campaign, created by agency Lucky Generals, leads with a brand-new […]
Football commentators and pundits hanker for their favourite Just Eat takeaways in six launch idents created for the food delivery brand’s first ever BT Sport sponsorship, across the Premier League and Europa League. More will be rotated in throughout the season. Created by McCann London, the idents hack BT football moments and footage, reinventing them with a […]
As part of George at Asda’s wider Back to School campaign, ‘Built for their Imagination’, and raising awareness around the power of play with Children In Need, MOFILM and production team Be The Fox, designed a social experiment that was captured on film. Launching August 12, the film inspires and encourages parents to play with […]
DKNY (ADF Fragrances) has partnered with voice-activated trial & acquisition platform Send Me a Sample, to drive trial of its Be Delicious fragrance amongst Gen Y and Z, by offering samples via voice. The brand is targeting women aged 18-30 via paid-for posts on Facebook and Instagram. Those targeted will be served creative prompting consumers […]
Adjust Your Set (AYS), leading content specialist, has launched a dedicated, in-house creative agency for leading car rental provider Hertz Europe Ltd. Named Hertz Engine, the new in-sourced team comprises numerous experts staffed by AYS from across strategy, data, creative, design, content, social and publishing. Hertz Engine will centralise marketing content creation and operations to […]
Self-tanning and skincare brand Bondi Sands has appointed Honchō to be its agency partner to boost its digital marketing footprint in the UK. The Hertfordshire-based search marketing agency will be responsible for driving Bondi Sands’ visibility through its SEO and Content Marketing services and growing its presence on the other side of the world from its Australian home. Bondi […]