W+K Exp and Outset India unveiled Blind Spot, an exhibition that explores the aesthetics of middle class India. It is often said that there are too many differences in our middle class for there to be a common sensibility of any kind. Harsher commentators have even suggested that the middle class lacks taste, never mind […]
From production company M2Film, and ad agency Heyday comes a new commercial for Super Dæk Service, the largest tyre center and car repair service in Denmark. This production is a cooperation between M2Film’s producer Jan P and copywriter Thomas Falkenberg. In collaboration with Heyday, the team that also stood behind the widely publicized and award […]
http://www.youtube.com/watch?v=o9gLqh8tmPA Apple has kicked off the promotion of its latest tablet device the iPad Air with an online and TV ad featuring Breaking Bad star Bryan Cranston as a voiceover artist. The TV ad is narrated by Breaking Bad star Bryan Cranston. The US technology and online services giant brought months of speculation to an […]
Wieden & Kennedy has announced that it has split with client Levi Strauss & Co after four years. According to a statement from Wieden & Kennedy, the decision to part ways was mutual. Levi’s did not respond to requests for comment on whether it was looking for another agency to work with. Wieden & Kennedy […]
http://www.youtube.com/watch?v=ejJCioeHTEM Fairy has partnered with actor Sean Bean for its latest television campaign, a commemorative advert to mark the tenth anniversary of Fairy’s support for the Make-A-Wish Foundation. Highlighting the work the charity performs in granting the wishes of children with life threatening conditions the piece features a fictional wish of a child to be […]
http://www.youtube.com/watch?v=_zyktVW5kEc Enterprise Rent-A-Car has launched a new campaign to generate awareness and educate drivers on – dull and boring – Rental Reimbursement coverage. Front and centre of the activity is the ‘My 13 Days’ ad, which sees a father who didn’t have Rental Reimbursement coverage forced to drive his daughter pink car. Developed by OMD […]
Worldwide TV advertising spending grew modestly — low-single-digit percentage gains — in the first half of 2013, while Internet advertising continued to rocket higher with big double-digit percent hikes. Nielsen says TV grew 4.2%, now at a 57.6% market share for the first six months of the year. The second-largest media in terms of advertising […]
http://www.youtube.com/watch?v=65Rrl6Lka18 Volkswagen’s new ad campaign, ‘Woofwagen’, was created by London-based agency ‘adam&eveDDB’. As the name suggests, it is targeted at dog-owners who want a car that suits their lifestyle—one that includes their beloved canines. In the cheerful ad, different breeds of dogs go on a joyride with their owners with the windows down, tongues lolling […]
Developed by Leo Burnett Change, this heartbreaking video makes good use of the skip ad button—commonly seen on YouTube these days—to illustrate the plight that ex-convicts face. The video starts off with an ex-convict persuading a prospective employer to hire him, but once he reveals that he spent some time in prison, the “skip ad” […]
http://www.youtube.com/watch?v=yLQ40gcJLXc Halfords has unveiled three new ads as part of its ‘cheaper than a favour’ campaign: Bob, Needles and Timmy & the Gazman. Created by Mother, the ads use different scenarios to demonstrate that no favour is truly ‘free’ – as people feel obliged to return an act of kindness, often to their cost. Halfords […]