Live Nation, the world’s leading live entertainment company, released “The Beauty of Live,” a report that captures makeup, skin care and grooming trends among Gen Z and millennial live music fans before, during and after concerts and festivals across the U.S. and U.K. Live music events are the ultimate playground for beauty inspiration and experimentation, […]
De’Longhi awards its EMEA media account to Mediaplus. The 30 countries that are part of the account including Germany, the UK, Italy, Spain and Russia, as well as the Middle East. In addition to De’Longhi, this new account also covers the company’s brands Kenwood and Braun household. Mediaplus impressed with its innovative strategic approach, passion for the brands and a high level of digital competence.
De’Longhi has a new EMEA media agency – and it is called Mediaplus. After a multi-stage and extensive selection process of six month, the Italian group awarded its media account for a total of 30 markets in Europe and the Middle East to Mediaplus. The international team was led by Matthias Brüll, Managing Director Mediaplus […]
Saatchi & Saatchi London has today announced the appointment of Andrew Kay as Managing Partner on its prominent BT account. Kay takes on the new role after threeyears as Managing Director at BETC. He began his career with account management roles at BBH and Grey London, and is a veteran of Wieden + Kennedy, where […]
Adtrak, a leading digital marketing agency based in Nottingham, has announced the launch of an exciting company rebrand and new website. The new brand forms part of Adtrak’s extensive change programme, ‘Change for Growth’, which was developed to improve the agency’s client experience, facilitate growth and reinforce its reputation as a great city-centre employer. The […]
Business law is an art form which builds on the passion of every employee, says the Vinge law firm in its new campaign, “The Piano”. As a manifestation of this, Vinge has built an AI-operated player-piano which converts legal text into music. Infrastructure agreements have their own melody, as do transactions in the telecoms sector […]
One year on from their Super Bowl reveal,
the team behind World Record Egg launch agency
With the belief that ‘ideas that bind’ can change the world, Happy Yolk launches today. The agency will focus on ideas that connect brands to people, culture and causes. The core team comprises Chris Godfrey, Alissa Khan-Whelan and CJ Brown, who were behind last year’s World Record Egg. The self-initiated project – which became the world’s most ‘liked’ […]
Like-minded creative entrepreneurs join forces to support growth of restaurant chain
GYK Antler, a fiercely independent modern marketing agency, announced today it has been named the lead agency for Wahlburgers, a Boston-based chain of casual dining burger restaurants and bars owned by chef Paul Wahlberg and his brothers, actors Donnie Wahlberg and Mark Wahlberg. The first campaign to come out of this new partnership will feature […]
The Chiefs may have won the 54th Super Bowl but it was Microsoft’s Be The One ad, starring the first woman Super Bowl coach, Katie Sowers, that scored a commercial touchdown, according to global effectiveness agency System1 Group. For the second year running, the tech leader came out on top of the scoreboard, garnering the […]
The platform, which features a Netflix-style subscription model, uses AI to find authentic images and videos based on written marketing content and predicts how images will perform, saving marketers time
· The Aarhus-based startup JumpStory has raised $1m after two rounds of funding · Netflix-style subscription makes stock image sourcing fast, effortless and affordable · AI-powered search features are now available in 40 different languages, giving users unlimited access to over 15 million authentic photos, videos, icons, illustrations and vectors, with music soon to be […]
HERC relaunches Jobbird.com as an international brand
HERC the agency has had the honour of repositioning, restructuring and redesigning the brand Jobbird.com from scratch. Today sees the official roll-out of the ‘100,000 fantastic normal jobs’ campaign for the job vacancies website. The owners of recruitment agency YoungCapital acquired Jobbird at the end of 2018, seeing international potential in the brand, convinced they […]
