Media Agency Group creates revolutionary platform to analyse DOOH campaigns

Media Agency Group creates revolutionary platform to analyse DOOH campaigns

Independent agency Media Agency Group, has developed a pioneering software platform, which offers its clients full campaign visibility across 94% of the digital-out-of-home (DOOH) market. The software titled ‘View’, is across 13,743 active screens and allows clients to gain consumer insights into their creative, gauge reactions and be able to adjust prior to going live […]

Unlimited Group acquires Model Citizens and launches Realise Unlimited

Unlimited Group acquires Model Citizens and launches Realise Unlimited

March 11 sees the launch of Realise Unlimited, formally Model Citizens, as the latest acquisition for award-winning agency Unlimited Group. This is the second acquisition in the past year by the growing marcomms business, as it continues to invest in key growth areas, including advanced data analytics to strengthen its offering. Realise Unlimited, which helps brands make […]

Sweetshop promotes Llew Griffiths to Executive Producer for Australia

Sweetshop promotes Llew Griffiths to Executive Producer for Australia

Sweetshop has promoted Llew Griffiths to Executive Producer for Australia following the departure of Loren Bradley. Llew joined Sweetshop in August 2018 to the newly created position of Head of Production based out of its Sydney office, overseeing all productions across Sweetshop’s Sydney and Melbourne operations. His impact was felt immediately. He has recently been […]

Journey Further strengthens PR and SEO with five new appointments

Journey Further strengthens PR and SEO with five new appointments

Performance marketing agency Journey Further has announced the appointment of five PR experts to its PR & SEO offering, taking the team from three to eight people since it formed in August 2018. The appointments come after several new exciting account wins, including 247 Blinds, Feast It and Job Today, taking the total number of client accounts […]

Experienced luxury industry executive joins Customer Experience Group

Experienced luxury industry executive joins Customer Experience Group

The Customer Experience Group welcomes Eddy Blanchet as the company’s new Managing Director for FACE2FACE Training and Consultancy. The appointment will help further expand FACE2FACE’s global footprint and drive the company’s Europe, USA and MEA strategy. FACE2FACE, a leading luxury retail customer experience consultancy, is part of a five-agency alliance – along with Wisely Insights, […]

MarComm’s Magnificence – 2019’s Magnificent Women

MarComm’s Magnificence – 2019’s Magnificent Women

Even though many associate the marketing or advertising industry as a recently female-dominated world, it is important to remember that the workplace continues to be a male focused and dominated field, especially in managerial positions. With this and International Women’s Day in mind, we decided to create a list of 15 of the most marvellous […]

Top creatives provide proactive ways to make it as a woman in the creative industries

Top creatives provide proactive ways to make it as a woman in the creative industries

It may be 2019, but when it comes to senior roles in the creative industries, the male-to-female ratio is still way off kilter. According to Kerning The Gap, a collective of female design professionals, while 70% of design students are women, only 11% go on to become Creative Directors. So, in recognition of International Women’s […]

UN Women teams with Havas Group to bring world-leading women innovators out of the shadows

UN Women teams with Havas Group to bring world-leading women innovators out of the shadows

UN Women launched a takeover of media sites in some of the most visible, high-traffic locations in the world to mark International Women’s Day and its theme “Think Equal, Build Smart, Innovate for change”.  ‘Impossible to Ignore’, which has been developed in partnership with Havas Group, celebrates the female scientists, inventors, engineers, designers and innovators […]

Catalyst launches #BiasCorrect campaign to tackle unconscious gender bias in the workplace on Women’s Day

Catalyst launches #BiasCorrect campaign to tackle unconscious gender bias in the workplace on Women’s Day

Catalyst, a leading global nonprofit focused on creating workplaces that work for women, is marking International Women’s Day (IWD) by launching a bold campaign to tackle one of the biggest gender equality issues in the workplace: unconscious gender bias. The new campaign, which features women from diverse industries, aims to shine a light on the […]

JDO take Nordic hair care brand Cutrin back to its roots for global redesign

JDO take Nordic hair care brand Cutrin back to its roots for global redesign

International brand design agency JDO has rebranded Cutrin Nordic Expressions, a comprehensive range of expert haircare products specifically formulated to enhance the beauty of Nordic hair.  With decades of expertise and an expansive product portfolio for home and the salon, Cutrin combines high quality, the ancient power of the northern environment, the latest technology and […]