Armadillo, the CRM specialist with clients including McDonald’s, hotels.com and Disney, has won the CRM business for P&O Cruises and Cunard. The appointment follows a five-way competitive pitch. Armadillo will deliver CRM and data strategy for the leading cruise lines P&O Cruises and Cunard brands, during its three-year contract. The companies are keen to increase the sophistication of […]
Butcher’s Pet Care has appointed Birmingham-based creative agency, LIFE, as its strategic and creative agency. Rachel Collinson, appointed as Director – Food for Dogs, in 2017, was responsible for the hire. Collinson has been the driving force behind the brand’s recent packaging re-design and the removal of shrink wrap from its canned food – resulting […]
Moonpig’s new TV campaign shows how its giant Valentine’s cards are the best way to tell someone how much you love them. The TV campaign, created by Quiet Storm, shows a young man on a bus holding a huge and rather cumbersome pink heart. When he gets to his girlfriend’s house, we see the heart is […]
Dr. Oetker Ristorante, one of the UK’s leading thin and crispy pizza brand, continues its exciting brand partnership with Channel 4’s popular dating show, First Dates, the partnership is part of a multi-million pound campaign that includes a return to TV with the romantically themed brand advertising and special First Dates ads. Plus in the […]
Shutterstock has released the first video in its ‘It’s Not Stock‘ campaign. This sees it recreating Fyre Festival’s infamous marketing campaign using nothing but its stock footage library. Labelled as a ‘luxury music festival,’ Fyre Festival was promoted on social media by celebrity influencers, including Kendall Jenner, who was rumoured to have been paid $250,000 for one Instagram […]
Metro Credit Union, one of the largest state chartered credit unions in Massachusetts, announced that it has named Mechanica, a strategic and creative agency based in Newburyport, Massachusetts, as its agency of record. Mechanica will be tasked with all communications efforts for the brand, including creative, planning and engagement strategies to broaden and differentiate Metro […]
Working in partnership with Tesco, 1HQ Global Brand Agency were delighted to be selected as part of the agency mix to help bring Jack’s to life. The launch of Jack’s is part of Tesco’s centenary celebrations which sees the business mark 100 years of delivering great value to British shoppers. Jack’s proudly supports Britain’s food […]
Hennessy approached Butterfly Cannon to create a limited-edition design for their iconic V.S.O.P Privilège expression that would celebrate the blend’s 200th anniversary; the moment when, in 1818 the future King George IV of England received a specially commissioned “tierçon cask of excellent quality old pale” from James Hennessy. A moment that marked the birth of a new style of Cognac […]
Design Bridge is pleased to announce their latest work creating the branding for the new premium non-alcoholic spirit brand Caleño. Using their established expertise in the drinks, FMCG, and luxury categories, the design agency has created a comprehensive brand world for the entrepreneurial start-up that celebrates its Colombian roots while achieving stand out in the emerging non-alcoholic spirits category. Molly Thornberry, Senior Client Manager from Design Bridge commented, “Non-alcoholic alternatives to spirits […]
Global branding agency BrandOpus has been working with Crosse & Blackwell to launch a new brand identity to challenge perceptions in the established tinned soup category. For 200 years Crosse & Blackwell have been combining culinary talent with quality grown produce, yet this incredible heritage was relatively unknown to many of their consumers. Even though […]