Fantastic Four hype builds with New York human torch drone

Fantastic Four hype builds with New York human torch drone

Thinkmodo, the viral video agency, are stoking hype ahead of the release of Fantastic Four with the creation of a pyrotechnic human torch drone which has been lighting up the skies above New York City. With the film set to open at theatres this week Thinmodo set about building a human shaped drone to resemble […]

Karmarama Group ECDs Sam Walker and Joe De Souza to depart

Karmarama Group ECDs Sam Walker and Joe De Souza to depart

Following the appointment of Nik Studzinki, Sam Walker and Joe De Souza, Karmarama’s Group ECDs set to leave. Walker and De Souza joined Karmarama in 2010 and were subsequently made Partners and Group ECDs with responsibility for the group’s entire creative output alongside fellow Group ECD, Caitlin Ryan. During their tenure they won significant business […]

Marriott partners with NBA to take fans #AroundTheWorld

Marriott partners with NBA to take fans #AroundTheWorld

Hotel giant Marriott has teamed up with the National Basketball Association (NBA) to give fans the opportunity to travel the world for tournaments across five continents. The tie-up will see Marriott made the official hotelier for events including NBA Global Games 2015-16, NBA Africa Game 2015, and NBA Canada Series 2015 as well as separate […]

Karmarama hires Rob Turner and Dave Westland as Creative Directors

Karmarama hires Rob Turner and Dave Westland as Creative Directors

Karmarama announce that they have appointed two new creative directors, who will work across the Costa and Iceland accounts at the agency, as well as on pitch opportunities. Turner and Westland join from krow where they have been Creative Directors for the last two years, looking after DFS, Fiat, and the launch of Virgin Trains […]

Etihad Airways appoints Cheil as global digital & social media agency

Etihad Airways appoints Cheil as global digital & social media agency

Etihad Airways, the national airline of the United Arab Emirates (UAE), has appointed the Cheil Network to handle its global digital and social marketing activities, following a competitive pitch process held last month. Cheil is now responsible for delivering Etihad Airways’ strategy and creative in all digital and social channels. The agency will also support […]

The Moneytizer launches in London

The Moneytizer launches in London

The Moneytizer, a new ad platform specialising in online ad optimisation for small and medium-sized editorial publishers, has launched its first UK office in London. The business, originally founded in France in 2014, provides the leading ad optimisation platform for small and medium publishers such as bloggers. Its sole purpose is to give those publishers […]

Fabio Di Giammarco Named to Top Marketing Role for Bacardí Rum

Fabio Di Giammarco Named to Top Marketing Role for Bacardí Rum

Bacardi announced the immediate promotion of Fabio Di Giammarco, 42, to Global Vice President for Bacardí rum. In this role, Mr. Di Giammarco is responsible for the Bacardí rum brand marketing efforts globally, including enhancing brand equity, positioning, advertising, packaging and pricing. He reports to Mauricio Vergara, CMO North America and global lead for Bacardí […]

Mindshare adds to Asia chairman Ashutosh Srivastava’s duties

Mindshare adds to Asia chairman Ashutosh Srivastava’s duties

Ashutosh Srivastava, chairman Asia and CEO emerging markets group Mindshare, has added the Middle East and Africa to his remit. The change comes as Helen McRae is appointed Mindshare UK CEO, a role she will combine with her responsibility as chair of Mindshare Western Europe, representing Europe on the GroupM Europe board. McRae’s Africa responsibilities […]