Barclaycard Trials New ‘Transplater’ Prototype App so Diners can ‘View Before They Chew’ and Avoid Menu Mishaps

Barclaycard Trials New ‘Transplater’ Prototype App so Diners can ‘View Before They Chew’ and Avoid Menu Mishaps

New ‘Food for Thought’ research released today identifies what diners want from restaurants of the future, and it’s the ordering experience they’d like new technology served up for. In response, Barclaycard is testing new prototype technology so diners can make more informed menu choices before they order and avoid menu mishaps. Barclaycard, which processes nearly […]

TMW Unlimited highlights the small things that make a journey great in new Virgin Trains campaign

TMW Unlimited highlights the small things that make a journey great in new Virgin Trains campaign

TMW Unlimited is behind a new series of ads for Virgin Trains which highlights the small things that make journeys on the network so enjoyable. There are four 15-second ads in the campaign, each showing passengers getting a little carried away about some aspect of Virgin Trains’ service – before they snap back to reality. […]

Shock Absorber unveils new campaign to educate women about protecting their breast from irreparable damage

Shock Absorber unveils new campaign to educate women about protecting their breast from irreparable damage

 Shock Absorber, the UK’s number one sports bra brand, has launched a new digital-first campaign to grab attention, educate and encourage women to look after their breasts whilst exercising. Running for eight weeks from October 24, the campaign leads with a high-energy 60 second video that will appear on Facebook, humorously detailing the effect […]

Elephant Atta to Turn Leicester Pink for Diwali Celebrations

Elephant Atta to Turn Leicester Pink for Diwali Celebrations

Elephant Atta will bring Diwali celebrations to Leicester in 2018, with an experiential campaign and sponsorship of the iconic big wheel. Developed by brand experience agency, ignis, Elephant Atta will invite festival goers to make their own delicious Cha-pizzas from a bespoke Citroen H van. Delicious pizza toppings will give visitors the chance to create […]

STACK raids Merkle to bolster data offering with two senior hires

STACK raids Merkle to bolster data offering with two senior hires

Customer engagement agency STACK has announced the appointment of Merkle’s Andy O’Brien and Ian Skinner to expand its management team. O’Brien will join as Head of Data Planning and Skinner will become Head of Data Science. Both will work across strategic clients and report to Chief Data Officer Mark King, who joined in March as […]

Ebiquity expands its Agency Selection & Management service globally

Ebiquity expands its Agency Selection & Management service globally

Ebiquity, a leading, independent, marketing and media consultancy, announced the global expansion of their Agency Selection & Management service, which is part of the Media Management practice. Ebiquity’s Media practice provides the most comprehensive, end-to-end agency selection framework and process available globally, with over 200 national, multi-market, and global pitches since January 2016. The Media […]

Publicis Groupe announces regional and local leadership appointments in the Nordics

Publicis Groupe announces regional and local leadership appointments in the Nordics

Publicis Groupe announced the appointment of a management team in the Nordics as well as local leadership at a Groupe level across Sweden, Norway and Denmark. These appointments are part of Publicis Groupe’s ongoing implementation of its country model. At a regional level, the new Publicis Groupe Nordics management team comprises the following leaders, reporting directly […]

AR Campaign Releases the Dark Spirit of The Kraken Spiced Rum in Manchester

AR Campaign Releases the Dark Spirit of The Kraken Spiced Rum in Manchester

Spiced Caribbean rum brand The Kraken is launching an interactive out-of-home (OOH) campaign using augmented reality (AR) to invite people to star in their very own advertisement with the mythical sea beast. Planned by Media Campaign and created in conjunction with Ocean Labs for Proximo Spirits, the eight day campaign breaks across Ocean’s The Loop city […]