BTL Brands puts Wavemetrix centre stage with brand redesign

BTL Brands puts Wavemetrix centre stage with brand redesign

BTL Brands, the independent branding agency for startups, has led a brand redesign for data intelligence company Wavemetrix, to set them apart in the film industry and take Hollywood head on. BTL Brands created a new identity inspired by the core function of Wavemetrix: measuring positive and negative sentiment. The new logo is a stylised […]

Startup job search engine Adzuna wins contract for Universal Jobmatch service

Startup job search engine Adzuna wins contract for Universal Jobmatch service

Adzuna, the UK-based job search engine, has today announced it has been awarded the contract to replace the UK government’s job search platform, Universal Jobmatch. Following a competitive procurement process, the company will be providing the new service from Q2 2018.  As one of the largest online government services, Universal Jobmatch connects millions of jobseekers […]

Kerris Bright to take up new BBC role as Chief Customer Officer

Kerris Bright to take up new BBC role as Chief Customer Officer

The BBC has announced that Kerris Bright, currently Chief Marketing Officer at Virgin Media, will take up the new role of Chief Customer Officer. The role will take responsibility for developing a closer, more personal relationship with BBC consumers, licence fee payers and those signing in to BBC services. The BBC’s existing Marketing and Audiences […]

Wayne Deakin Joins Huge EMEA as Executive Creative Director

Wayne Deakin Joins Huge EMEA as Executive Creative Director

Global brand experience agency Huge announced the appointment of Wayne Deakin as Executive Creative Director to head up its London and European offering. At Huge, Deakin will work alongside Managing Director Mark Manning across the full client base and will be responsible for delivering the creative vision for the agency in the region. Mark Manning, […]

Edelman develop the world’s first content series from Antarctica for Shell in the name of renewable energy

Edelman develop the world’s first content series from Antarctica for Shell in the name of renewable energy

In a deal brokered by entertainment, sports and lifestyle marketing agency United Entertainment Group (UEG), parent company, global communications marketing firm Edelman, together with international content creator, producer and distributor Endemol Shine Group filmed and produced a world-first content series documenting a record-breaking expedition to the South Pole using only renewable energy, including biofuels developed […]

New research by UM shows the negative stereotyping faced by those with disabilities – and advertisers have to do better

New research by UM shows the negative stereotyping faced by those with disabilities – and advertisers have to do better

New research has revealed that extent to which the mentally and physically disabled are being harmfully affected by stereotyping in the UK – and the role being played by advertising and the media. The mentally disabled are the most likely to be negatively stereotyped by society (64% think so, rising to 75% among those actually […]

World’s First 3D Printed Braille Puzzle ‘FITTLE’ developed by Serviceplan, L V Prasad Eye Institute and Ravensburger

World’s First 3D Printed Braille Puzzle ‘FITTLE’ developed by Serviceplan, L V Prasad Eye Institute and Ravensburger

 An innovative and affordable new way for blind and visually impaired people to learn and discover, Fittle models can be downloaded from the Fittle website and 3D-printed at almost zero cost, meaning that learning Braille becomes more accessible than ever. To further complete the Braille literacy puzzle, the Fittle Project is raising funds to […]