OPPO has officially launched their latest smartphone – OPPO F9 Pro – in the Indian market. To power the launch of this widely anticipated smartphone, Mullen Lintas Delhi has conceived the communication package. India is amongst the fastest growing and largest smartphone markets in the world, making it a battle-ground for smartphone players to […]
Canadians love McNuggets. I mean, really love McNuggets. They love eating them, talking about them and posting about them on social. So, McDonald’s Canada and Cossette launched Nuggetiquette: defined as one’s own set of “rules” for eating McNuggets. This campaign celebrates all of the unique ways people eat their Chicken McNuggets. #Nuggetiquette shows us there […]
Foxtons and M&C Saatchi have announced the launch of Foxtons’ first ever major advertising campaign, with the campaign celebrating the sheer energy and drive that make this brand so famous. Using the slogan ‘Get Foxtons On It’ this integrated campaign will run across the capital on out-of-home, London buses and London Underground sites, as well […]
Food is so heavily embedded into the culture of a country, that local people rarely notice how wonderful – and sometimes weird – their own food is. That is, until someone from a different place arrives… This insight sets the scene for J. Walter Thompson Amsterdam’s new TV commercial for Dutch supermarket PLUS. The film […]
Heath & Heather, a leading supplier of herbal teas and infusions has announced the second phase of its bold new multi-channel campaign, Me to the Power of Tea. The biggest marketing campaign to date launches in conjunction with the brand’s latest expansion into Tesco supermarkets nationwide. This listing follows Heath & Heather’s recent distribution gains […]
TVS Tyres’ latest campaign #Heavytested conceptualised and created by Rediffusion has been launched recently. The campaign highlights the product’s product edge. It showcases the exceptional quality standards of TVS’s two-wheeler tyres by highlighting the severity of the testing process the tyres undergo. The campaign comprises of three commercials carried through TV and extended to […]
BETDAQ, the leading betting exchange operator, has debuted its latest TV ad campaign. Created by agency Alpha Century, the initial #ChangingForTheBettor spot is fronted by Ralph Ineson (The Office, Game of Thrones, Star Wars: The Last Jedi, Harry Potter) and represents a fresh change in brand direction. Launched on Monday 20 August and running across multiple […]
After a long strategic exercise to unearth Axis Mutual Fund’s core, The Womb launched a campaign that aims to position the fund house as ‘the responsible mutual fund’. It broke with a massive internal program, extends thru’ TV and outdoor, and will culminate with a sustained distributor campaign. Commenting on the new campaign, Rohan […]
Energizer, a leading innovator in the battery industry, is debuting the latest addition to its portfolio, Energizer MAX PLUS alkaline batteries, in its latest TV advertising. Launching in August with a fresh new creative, the advert sees the new look Mr. Energizer take a starring role, promoting the new range. Energizer MAX PLUS AA batteries […]
Toyota’s newest campaign, supporting multiple models, begins airing in August featuring three new TV and digital spots: “Tough as Chuck” starring the one and only Chuck Norris, “Tag” and “So Beautiful.” Also recently launched and part of this multi-model campaign is “The Untameables.” “This multi-model campaign approach allows Toyota to reach targeted audiences with a […]