Dentsu Aegis Network has acquired Seattle-based Filter, a leading experience design and digital marketing company serving Fortune 100 CPG and enterprise technology clients with embedded teams, on-site agencies, and fully outsourced solutions. Filter will join Merkle, a leading data-driven, technology-enabled, global performance marketing agency. Filter’s deep expertise and executional horsepower add significant capability and scale, […]
Leading sportswear brand, GORE Wear, has announced the appointment of Fusion Media as its UK PR Agency. Using its position as a boutique agency focused on endurance sport, Fusion will help GORE Wear grow awareness and understanding of its products amongst British runners, cyclists, hikers and skiers. Founded in 1985, GORE Wear has long been […]
Creative technology advertising platform Ad-Lib Digital continues its recruitment drive, boosting its line-up with three further senior appointments. Stacey Edwards, who is the second hire from Criteo in two months, is Ad-Lib’s first Global Head of Operations and Finance; Scarlett Long, ex Digital Strategy lead at Merkle Periscopix becomes Head of Client Services at Ad-Lib; and Charlie Ashe, experienced programmatic strategist is […]
Clarity, the Milton Keynes based integrated marketing agency, announced the appointment of their new Creative Director, James Warfield. Following the recent appointments of Henrietta Cheung, Business Development Director andLouise Coffey, People Director, who between them bring 26 years agency experience, James will work with the wider creative department to oversee creative output across all clients. Drawing on […]
News UK announced the first set of changes to its commercial division since it re-launched as The Bridge three years ago. Print and digital teams will come together in a move designed to shift the commercial publishing strategy towards one that is brand-focused rather than platform-led. Two new senior roles have been created as a result of […]
Manchester design agency LOVE has beaten off stiff competition to win a three-way pitch to design an immersive Gin Distillery Experience in Manchester, for Quintessential Brands owned, Thomas Dakin. The multi award-winning agency has a long-standing track record in designing innovative consumer experiences around the world, from the award-winning Johnnie Walker Houses in Asia, to […]
Artefact, one of Europe’s largest independent data-driven marketing group, listed on the French Euronext Stock Exchange, has appointed Sarah De Martin as UK managing director. Sarah was previously managing partner at OMD EMEA, and before that was at IPG Mediabrands’ Initiative and Starcom Mediavest Group. She brings more than 15 years of global and local UK […]
Experiential Advertising Agency Momentum UK, has landed its new CTO with a CV befitting the agency’s pedigree in music and entertainment. Genadt will front the agency’s technology experience offering, ensuring that the most entertaining, impactful and creative technology is used to drive brand performance and engagement. From digital strategic thinking to delivery, he will be tasked […]
Billion Dollar Boy, the global influencer marketing agency, has hired Kathy Dover, formerly a client at Maybelline and Garnier as well as Head of Account Management at VCCP Blue, as its first-ever Director of Client services. On the back of impressive growth in 2018, Billion Dollar Boy has initiated an ambitious scale-up plan, which is […]
Entertainment, sport and lifestyle agency, PrettyGreen, announced Sarah Henderson’s promotion to the Board and to Managing Director. Since joining PrettyGreen to lead the Cadbury London 2012 Olympic account in 2011, Sarah Henderson has been instrumental in helping establish PrettyGreen as a leading independent Entertainment, Sport and Lifestyle PR Agency. Henderson said: “It’s an honour to step into […]
