Brilliant Basics – Infosys’ customer-centric digital transformation studio – has hired digital pioneer Richard Hartley to launch a network of innovation labs as part of a major expansion across Europe and Middle East. Hartley, a former senior emerging technologist at WPP’s Wunderman and Jaguar Land Rover’s Spark 44, will be Brilliant Basics’ first Head of […]
The European online payments provider Trustly as appointed Weber Shandwick as its communications agency in a process run through Creativebrief. The ambition with the new partnership is to strengthen Trustly’s position as a leading European online banking payments company. Weber Shandwick’s assignment includes strategic, operational and creative communication to help chart Trustly’s growth across a […]
Independent agency Creativeland Asia (CLA) and Rana Barua have decided to part ways, The company issued the following official statement post the annual board review. “Following the board review last month, we arrived at a decision to part ways. It was great to have him here and we thank him for the time he has […]
Shell Middle East starts work with M&C Saatchi to change behaviour in Saudi Arabia, by encouraging men to become the most vocal supporters of women driving, when it becomes legal in the Kingdom in June. Prompted by the overwhelming scepticism demonstrated by many men on social media when the decree was first announced, M&C […]
blu, the original e-vapour brand, has announced the appointment of MSQ Partners and Hyperactive to launch its myblu electronic vaping product in the UK following a competitive pitch. The agencies have been tasked by the blu team with the creation and delivery of the integrated launch, which is scheduled to go live this summer. myblu […]
Award winning CRM agency, Table19 has appointed Andy Barwood as executive creative director, to support its continued growth. Andy brings a wealth of experience to Table19 having most recently lead the UK business’s creative output at RAPP. While in this role, he led campaigns for Virgin Media, PayPal, Nestle Water and Mercedes. At Table 19, […]
Yorkshire-based Meadowhall, one of the UK’s most prestigious fashion and lifestyle hotspots, has appointed The Lucre Group as its new PR and content agency. One of six super-regional shopping destinations in the UK, with over 290 stores and more than 50 places to eat and drink, Meadowhall has played a fundamental role in the development […]
WoodWing, a leader in multichannel content creation, announced the appointment of Ross Paterson as the company’s new Chief Executive Officer (CEO). Effective immediately, Paterson will succeed Jan de Roos, who prepared the company for the next phase of growth. Under De Roos’ leadership, WoodWing has improved its internal organisation while expanding its global footprint further […]
Wasserman, the global sports, marketing and entertainment agency, announced the acquisition of Boris Agency, the Belgian experiential marketing shop, for an undisclosed sum. The deal was announced May 31 by Elizabeth Lindsey, managing partner of Wasserman, and Boris Agency founder Dirk Wouters. The acquisition bolsters Wasserman’s existing marketing business, and extends its European footprint in […]
RAPP Worldwide, a global creative agency that builds direct, meaningful and high-value relationships between brands and people, announced Anne Marie Neal has been promoted to Global Chief Marketing Officer, effective immediately. Neal will report directly into RAPP’s Global CEO, Marco Scognamiglio. “Anne Marie is a leader who brings clarity to our clients about the changing […]