Finland’s most successful marketing group, hasan & partners Group, will extend its business by establishing a new design agency that is focused on customer experiences as well as business and service design. Joakim Karske, who is the most experienced design expert in Finland, will take a leading role in hasanX.
hasanX will help companies cope with the digital transformation by creating a strong customer-oriented culture, new digital services and holistic customer experiences together with companies. The new agency will integrate a design approach as a crucial element in business development. “The accelerating digital transformation will soon place all Finnish companies in direct competition with global […]
Client Business Director Philip Stevenson has been promoted to the role of Managing Director, JDO London. The appointment reflects an extended period of growth for the award-winning international creative agency with offices in Tunbridge Wells, London and New York. Stevenson, who prior to JDO held senior positions at Blue Marlin and Interbrand will commence the […]
Demand for mass audiences continues to rise, but supply is falling as consumers turn to non- commercial media
Media inflation has exceeded adspend growth throughout the decade
US-China trade war will offset the gains from sport and elections in 2020
In 2022 the UK will become the first market in the world where 70% of adspend is digital
Advertisers will increase their global ad expenditure by 4.3% in 2020, but the commercial audiences supplied by media owners will shrink by 1.6%, fuelling a 6.1% increase in media prices, according to Zenith’s Advertising Expenditure Forecasts, published today. Demand for advertising has grown consistently throughout this decade. To sustain market share, large brands need to maintain […]
Every year, in observance of International Human Rights Day on December 10, millions of letters are sent to the persecuted from people they’ve never met. The messages help convince government officials to release the imprisoned for expressing their opinion, stop the use of torture and end other human rights violations. It’s all done in connection […]
● The video will launch across Google platforms on Monday 9th December
● This short cinematic video explores how Zlto is using the Web to help young people find work
South Africa has the world’s highest recorded youth unemployment rate. Many young people are unable to access job oppounities due to a lack of nancial resources and necessary work experience. Allan van der Muelen, the co-founder of start-up Zlto, is changing this. Zlto is a web-based digital rewards plaorm that incentivizes young people to gain work […]
- Exclusive Christmas experience inspired by brand’s number one selling 1 Million and Lady Million fragrances
- Activation developed in partnership with creative agency ELVIS
Paco Rabanne is launching an exclusive two-night Christmas pop-up experience at the Hydraulic Power Station in Wapping, inspired by its number one selling 1 Million and Lady Million fragrances. The brand experience was created in partnership with creative agency ELVIS. Paco Rabanne selected ELVIS to create a multi-faceted campaign for the crucial pre-Christmas period, with the objectives of […]
Online bank Marcus by Goldman Sachs has appointed St Luke’s as its new creative agency, following a review of its UK advertising services. St Luke’s will be tasked with developing the online bank’s campaign platforms, as well as leading the creative direction for all advertising in 2020. The appointment process was supported by AAR. Head […]
Today, Mother New York introduce Instagram Shopping’s first national brand campaign, “It’s All Coming Back To Celine, Again”. The campaign represents the latest iteration of the evolution in Instagram Shopping’s global call to action: Shop With Your ♥. “It’s All Coming Back To Celine, Again” celebrates an innovative new bridge between culture and commerce. With more […]
Two British icons unite for exclusive launch of film trailer
In a world media first, the first film trailer for the highly anticipated 25th James Bond movie No Time To Die was released on the iconic Piccadilly Lights in London this afternoon (December 4). The film, which is distributed by Universal Pictures, is released in the UK on April 2 2020. This is the first time a […]
Daniel Fisher to join Ogilvy as Global ECD, overseeing Unilever and Special Projects
Nadja Bellan-White appointed as Global Managing Director for Unilever
Today, Ogilvy announces the appointment of Daniel Fisher as new Global ECD across the Unilever portfolio, and Nadja Bellan-White as Global Managing Director for Unilever, focusing on Dove. Fisher will work in a WPP-wide capacity, based at Sea Containers in London and will have a primary focus on bringing fresh thinking to the Unilever business. He […]
