Forward Media, part of Havas Media Group, has appointed Tony Mattson as its Head of Strategy. He joins the agency this week from UM London where he worked for almost a decade, latterly as Managing Partner, Strategy. In his new role at Forward Media, the newest agency within the Havas Media Group stable, Mattson will […]
BMW has appointed FCB Inferno to create its global xDrive campaign for the next winter season in 2016/2017. The global integrated campaign will run across a number of key markets and feature a completely through-the-line campaign from TVC, digital, retailer, CRM and social etc. FCB Inferno has worked with BMW since winning the UK account […]
Cheil Worldwide has hired McCann’s Richard Newman to drive growth for the ad agency network as regional chief growth officer. Newman was previously chief marketing officer for McCann, a role he has held since 2011. He will report to Aaron Lau, president of international, and CEO of Cheil Greater China. Lau stated in a press release: “We […]
Sky Store has appointed Telegraph Hill to increase awareness of Sky Store as the home of Pre-Order. The agency will deliver an integrated campaign across social platforms. Telegraph Hill was selected as the agency for the Sky Store account after a competitive pitch. Their work for Sky Store started in November 2015 and continues through […]
Bose, the high-end audio equipment manufacturer, has appointed Grey London to its global creative business as it seeks to recover share from Beats By Dre. The agency is understood to have beat off competition from fellow WPP agency J Walter Thompson, the Omnicom network BBDO, Publicis Groupe’s Saatchi & Saatchi and the independent shop VCCP […]
WPP’s GroupM, the world’s leading global media investment group, announces the addition of The Exchange Lab and its proprietary programmatic marketing technology, Proteus, to its portfolio by acquisition of the company. The Exchange Lab will become a core component of Connect, part of GroupM, to expand its multi-platform (meta-DSP) approach. The Exchange Lab is a […]
OLIVER Group has appointed Sharon Whale as its new group UK CEO. Simon Martin, OLIVER Group’s founder and current UK CEO, moves into the role of chairman and global CEO. Martin’s new role will focus on delivering growth internationally, while continuing to support OLIVER Group’s expansion in the UK. Whale will be responsible for all […]
Mindshare, the global media agency network that is part of WPP, has ended the year with the top awards across the most respected awards ceremonies globally. The agency’s 2015 roll call of success includes: Media Agency of the Year – Cristal Festival Media Network of the Year – Campaign Asia Pacific China, India, South Asia, […]
Former BBC weatherman Michael Fish kicks up a storm with some fishy predictions for 2016 in a video released today. Fish tackles trend forecasting for the year ahead – confidently predicting that goose GIFs will be ‘huge’ next year, that beards are over and that ‘bald’ is the hot new hipster hair trend for 2016. The famous BBC […]
Jon Sharpe, RKCR/Y&R’s Chief Innovation Officer, has been appointed CEO of RKCR/Y&R. He succeeds Ben Kay who is moving to WPP to take on the global role of Planning Director. Sharpe, who has served as Chief Innovation Officer at RKCR/Y&R for the past three years, will focus on making innovation integral to the agency’s creative […]