Kelly Brook, the model and TV presenter, has starred in two Turkish ads as part of a campaign to promote Unilever-owned Lynx’s Apollo fragrance. The first ad is set in a space ship and starts with Brook waking up before dousing herself in Lynx, known as Axe outside the UK. She sets course for Istanbul, […]
To advertise for a Life Cinemas app which allows users to download movies onto their phones, the JWT Corporation in Uruguay has come up with a series of creative posters which summarizes each movie in Japanese emoticons. There’s “Ted”, “Harry Potter”, “Life of Pi” and “Finding Nemo”, all accompanied with the tagline: “The movies you […]
Even before Al Jazeera America made it to the airwaves on Tuesday, it was already in the middle of its first carriage dispute. On its first day of service, the network filed a lawsuit against AT&T, which dropped AJAM from its U-Verse service on Monday at 11:59. The network went live at 3 p.m. yesterday […]
The advertising watchdog has decided not to investigate the controversial “animal cruelty” Marmite ad that has sparked hundreds of complaints to the regulator, saying the spot is “unlikely to cause serious or widespread offence”. The Adam&EveDDB-created ad, which features a parody rescue unit travelling around the UK recovering “neglected” jars of Marmite left at the […]
Iceland “denigrated” the Food Safety Authority of Ireland in an ad defending the amount of horsemeat found its burgers but the ad itself was not “misleading”, according to the ad watchdog. The Advertising Standards Authority upheld in part a complaint that an Iceland print ad stating that horsemeat had never been found in their products […]
Car marque Mini is launching a digital billboard campaign that will “recognise” Mini owners as they drive past and serve them with tailored messages. The messages will serve to talk directly to and “hero” Mini drivers passing the JCDecaux London Cromwell Road site. The billboard forms part of the car brands wider “Not Normal” activity. […]
Samsung has released a new advert. No, it’s not another 30-seconds of Apple-bashing. Instead it’s a two minute long ad for the electronics company’s $600 Motion Sync vacuum cleaner and stars a baby with a moustache chasing the device as if he were a police officer. The Viral Factory, the same agency behind some of […]
The new, fully animated campaign for men’s aerosol antiperspirant from Gillette plays on the brand’s position as official sponsor of UFC (Ultimate Fighting Championship) in Brazil. Created by Agencia Africa for P&G, the 60-second TV ad tells the story of the characters in an unofficial – and fictitious – MMA sub-league, the UFSWEAT, the league […]
Peter Crouch stars as a footballer who has inadvertently signed to a pub team in the latest ad for Virgin Media created by Bartle Bogle Hegarty. The ad, which promotes the availability of BT Sport on the Virgin Media platform, uses the strapline: “Make sure you start the season with the right team” and reunites […]
Carlsberg has launched an interactive website to accompany its official beer of the Barclays Premier League status, offering fans a live real-time data feed monitoring performances. The website and ‘Time To Take Your Seats’ campaign was created by The Marketing Store and also invites fans to try and win tickets to games of their choice […]