Live & Breathe has appointed Justin Hill as creative director for its Leeds office with immediate effect as it continues to invest in high profile talent from across the industry. The move follows the promotion of James Hoxley to the role of executive creative director earlier this year as part of a restructure of the […]
Thinkmodo, the viral video agency, are stoking hype ahead of the release of Fantastic Four with the creation of a pyrotechnic human torch drone which has been lighting up the skies above New York City. With the film set to open at theatres this week Thinmodo set about building a human shaped drone to resemble […]
Mindshare APAC, the global media agency network part of WPP, has launched FAST, or Future Adaptive Specialist Team, a unique solution suite which aims to provide data led adaptive marketing services to brands looking to make sense of the deluge of data that is engulfing marketing communications. One of the key headwinds that brands are […]
Bigger. Badder. Birdier. This summer, one of the biggest mobile gaming hits to date is set to return to mobile and tablet screens around the world, putting the smug pigs and their feisty feathered enemies back in players’ hands when Angry Birds 2 launches on 30th July. To help promote the game’s release and recruit […]
Hotel giant Marriott has teamed up with the National Basketball Association (NBA) to give fans the opportunity to travel the world for tournaments across five continents. The tie-up will see Marriott made the official hotelier for events including NBA Global Games 2015-16, NBA Africa Game 2015, and NBA Canada Series 2015 as well as separate […]
Karmarama announce that they have appointed two new creative directors, who will work across the Costa and Iceland accounts at the agency, as well as on pitch opportunities. Turner and Westland join from krow where they have been Creative Directors for the last two years, looking after DFS, Fiat, and the launch of Virgin Trains […]
Etihad Airways, the national airline of the United Arab Emirates (UAE), has appointed the Cheil Network to handle its global digital and social marketing activities, following a competitive pitch process held last month. Cheil is now responsible for delivering Etihad Airways’ strategy and creative in all digital and social channels. The agency will also support […]
The Moneytizer, a new ad platform specialising in online ad optimisation for small and medium-sized editorial publishers, has launched its first UK office in London. The business, originally founded in France in 2014, provides the leading ad optimisation platform for small and medium publishers such as bloggers. Its sole purpose is to give those publishers […]
Bacardi announced the immediate promotion of Fabio Di Giammarco, 42, to Global Vice President for Bacardí rum. In this role, Mr. Di Giammarco is responsible for the Bacardí rum brand marketing efforts globally, including enhancing brand equity, positioning, advertising, packaging and pricing. He reports to Mauricio Vergara, CMO North America and global lead for Bacardí […]
Ashutosh Srivastava, chairman Asia and CEO emerging markets group Mindshare, has added the Middle East and Africa to his remit. The change comes as Helen McRae is appointed Mindshare UK CEO, a role she will combine with her responsibility as chair of Mindshare Western Europe, representing Europe on the GroupM Europe board. McRae’s Africa responsibilities […]