Kellogg’s iconic Coco Pops characters get a bombastic 2018 refresh in new pan-European spots by up-and-coming production studio Piranha Bar. Led by Digitas and Leo Burnett in London, the new spots envisage a bolder and richer take on Coco the Monkey and his arch nemesis Croc, the dastardly crocodile. The flagship commercial depicts a swash […]
Established brands are switching on to ‘digital-first design’ – Andrew Culbert, co-founder of digital-first branding agency MERó explains why. Like Coca Cola and Airbnb, hundreds of established brands are being forced to change their branding. Some are having to implement a total overhaul, or in the recent (May 2019) case of Airbnb it has unveiled […]
Kerry Foods and Saatchi & Saatchi London have together launched the new campaign ‘Get a Taste for Power,’ bringing all the Kerry Foods protein snacking range together under the Fridge Raiders banner for the first time. ‘Get a Taste For Power’ marks a strategic shift in focus from recent Fridge Raiders campaigns. Kerry Foods […]
Ethnic dairy drinks brand Nomadic has launched a new range of Kefir drinks with design by multidisciplinary studio Carter Wong. Available in three flavours – lemon, raspberry and natural – the Kefir range is a fermented probiotic milk drink with live cultures that aid digestion and gut health. Carter Wong delivered the wider brand identity […]
Award-winning global brand and design agency Coley Porter Bell has unveiled the design for a healthy new children’s offering from . The launch of Jordans Grin-ola, a tasty, fun and healthy cereal, is set to end breakfast battlegrounds by appealing both to children aged 5 to 11 and their parents. It bridges the gap in […]
International beer giant, Heineken, have released their first TVC for Birra Moretti, the ‘final piece of the jigsaw’ in scaling the brand. Founded in 1859, Birra Moretti have nurtured their product into the fastest growing alcohol brand in the UK today and have stood true to their motto, ‘great beer, great food, great company’ in […]
Director and photography trio, Crowns & Owls, have debuted ‘WIT H IN’, the stunning new short film and photography project in collaboration with mental health charity, MIND. The project, which raises awareness of anxiety and depression within men, aims to break the silence, destigmatising mental health issues and the public shame that is associated with […]
Saatchi & Saatchi New York announced the appointment of Taras Wayner as Chief Creative Officer, effective September 1st. Wayner will oversee all creative communications across the agency’s client roster, which includes Walmart, Procter & Gamble, USAA and NDSS, and will play a key role in further developing the agency’s creative talent. “The moment I met […]
Strategist Nick Docherty takes on the role as Head of Strategy at BETC London. He is a strategist with nearly twenty years’ experience and has contributed to some of the world’s most effective, awarded campaigns, including iconic work for Dove, Audi, Corona, Booking.com and Heineken (Cannes Effectiveness Grand Prix). Nick joins from a global leadership […]
Brand innovation agency Spicefire is pleased to welcome back Maggie Parkhouse in her new role as Group Director of Design, based at the agency’s Cincinnati office. Maggie is returning to Spicefire to lead and inspire the agency’s design team after a two-year break during which she co-founded a venture capital company. She says: “I am […]