Sports retail and gym group DW Fitness First is to become the first ever channel sponsor of Sky Sports Mix, helping to drive brand awareness for the retail and fitness company. The deal follows the recent relaunch of Sky Sports along with Sky Sports Mix, Sky’s free to air sports channel, moving into a higher […]
MarComm’s Star Parade is a series where we shine the spotlight on some of the global stars from the Marketing and Communications industry, and Antony (Ant) Hill – over the 16+ years in the industry – has truly earned his spot on this list! He is currently at Google, where he serves as the Head of Creative […]
Creative agency TWELVE launches its first campaign for Merlin Entertainments, in its role as newly appointed lead creative and strategic agency for all of the leisure company’s London attractions. The integrated campaign will drive awareness of and demand for Merlin’s great-value, cluster ticket proposition, while promoting Merlin’s iconic and exciting range of London attractions. Merlin […]
Channel 4 announced that Volvo UK and Valenstein & Fatt (Grey London) have won the £1million airtime prize for the Diversity in Advertising Award, with an ad campaign focussed on non-visible disability. The brand was one of seven finalists – BT and AMV BBDO; Ford and GTB; Panasonic and Brave; Bose and Valenstein & Fatt; […]
In the mode for tacos? Lyft and @tacobell are bringing you the first-ever ride-thru experience with Taco Mode. https://t.co/gD2fWtUWsY pic.twitter.com/gWGWOOUArQ — Lyft (@lyft) July 25, 2017 Ride-hailing company Lyft is thrilled to announce a new partnership with Taco Bell providing passengers with a unique ride-thru experience. The partnership brings to life a first-of-its-kind offering — […]
“Plagiarism is always the biggest thing in Hollywood.” Mr Clint Eastwood knows Hollywood so must have a point. We’re not in Hollywood, but the London-centric design world can be a bit like La-La Land at times. The highs, the lows, the fight for an original Oscar-worthy idea that transforms business thinking and consumer’s lives. There’s […]
Agency Rufus Leonard has worked with the Ardonagh Group team to create a visual identify for the launch of the new holding company brand, The Ardonagh Group. The Ardonagh Group brings together five leading businesses in their fields to create a smart new vision for the insurance industry. Autonet, Chase Templeton, Direct Group, Price Forbes […]
Green & Black’s, the premium chocolate brand, has appointed mcgarrybowen to help grow its position in an increasingly competitive sector. Founded in 1991, Green & Black’s is named after its founders’ environmental concerns and the high cocoa solids chocolate they set out to produce. The company has been using Fairtrade cocoa since 1994 and in […]
Following a four-month competitive pitch focused on demonstrating digital innovation, car savings site Confused.com has appointed digital agency Delete to transform the customer experience (CX) of the brand’s digital platform. The project comes as part of a wider initiative by the organisation to focus the brand towards its core motoring offering and strengthen its position […]
Full service advertising agency, The Gate London, part of MSQ Partners, launched its new summer campaign for Chiltern Railways, featuring a radio advert recorded at the ArcelorMittal Orbit, home to the world’s biggest slide. The advert forms part of a wider campaign to promote Chiltern’s Family Travelcard, and features a 30-second clip of a voice-over […]