Mindshare, the global media agency network that is part of WPP, has ended the year with the top awards across the most respected awards ceremonies globally. The agency’s 2015 roll call of success includes: Media Agency of the Year – Cristal Festival Media Network of the Year – Campaign Asia Pacific China, India, South Asia, […]
M&C Saatchi Tel Aviv has launched a simple but innovative campaign for Israeli animal charity, Herzelia Loves Animals, using a billboard construction to demonstrate the caged lives that many cats and dogs are subject to. In Israel, many non-profit organizations care for tens of thousands of abandoned cats and dogs. However, the cages in which […]
Former BBC weatherman Michael Fish kicks up a storm with some fishy predictions for 2016 in a video released today. Fish tackles trend forecasting for the year ahead – confidently predicting that goose GIFs will be ‘huge’ next year, that beards are over and that ‘bald’ is the hot new hipster hair trend for 2016. The famous BBC […]
Homewares and furniture retailer Habitat has unveiled its new eCommerce platform, designed by digital commerce consultancy Salmon, which aims to capture a mobile audience and take advantage of the increase in traffic it has seen over the last year. In the past 12 months, the brand has reported a 35 per cent increase in traffic […]
Twitter is launching its new Moments app in the UK on December 15, showcasing how it can streamline the experience of using the social networking site. Available on Apple’s app store and Google Play, the service aims to curate the best pictures, tweets, headlines and stories gathered from across Twitter for viewing in one handy […]
Skincare brand Pond’s Men has launched its latest advert featuring Bollywood actor Varun Dhawan and Indian football hero Baichung Bhutia. The two stars square off in a thrilling high-energy film that celebrates the football season. The video was conceptualised by Jack in the Box Worldwide and produced by Sniper, both brands of The 120 Media Collective.
Baxters has launched a new campaign celebrating the big and bold flavours of its food range. The print and TV work is set in a quirky, offbeat world and introduces the audience to the outstanding flavours of Baxters, by showing two woman dwarfed by beautifully shot ingredients. The work is the first by RKCR/Y&R for […]
Burberry has teamed up with DreamWorks Animation to create an interactive campaign on the Curve screen in Piccadilly Circus, London. Using 3D technology by Nova, the campaign features computer-generated versions of its heritage scarf that users will be able to personalise and play with. Up to five particpants at a time will be able to […]
Most people eat their dinner in front of the TV at some point, often while watching an episode of their favourite show. In order to keep pace with the ability of Samsung’s latest-generation SUHD TV that takes viewing to a new level, the standard of TV dinners also needs to be raised. This is the […]
Over the next two weeks, Tinder, the world’s most popular app for meeting new people, is partnering with NHS Blood and Transplant to draw attention to a different kind of search for a match – the challenging wait for a donor match. The partnership and creative concept was developed by integrated creative communications agency 23red. […]