Produced along with M&C Saatchi and Electric Lime Films (EL° Films), the film’s essence is a love story between a man and the luxurious lifestyle of Mamsha. A man of today, drifts through his days, looking for something he vaguely feels is missing in his life – he walks the beach, he drives the island, […]
Ebiquity, a leading, independent, marketing and media consultancy, announced the global expansion of their Agency Selection & Management service, which is part of the Media Management practice. Ebiquity’s Media practice provides the most comprehensive, end-to-end agency selection framework and process available globally, with over 200 national, multi-market, and global pitches since January 2016. The Media […]
Above+Beyond, the independent creative agency for the audience age, has been appointed as retained creative agency for life insurance brand, Beagle Street, following a competitive four-way pitch run by the AAR. Beagle Street (part of BGL Group, a leading digital distributor of insurance and household financial services which also owns comparethemarket.com) was founded in 2012 […]
Spiced Caribbean rum brand The Kraken is launching an interactive out-of-home (OOH) campaign using augmented reality (AR) to invite people to star in their very own advertisement with the mythical sea beast. Planned by Media Campaign and created in conjunction with Ocean Labs for Proximo Spirits, the eight day campaign breaks across Ocean’s The Loop city […]
Habito, the pioneering online mortgage broker, has unveiled the next phase of its new disruptive advertising campaign ‘Hell or Habito’, led by Uncommon. Following on from the roll-out of OOH activity on 10 September and the first TV ad on 24 September, a second TV ad is being released continuing the ‘Hell or Habito’ […]
A holiday for the independent businesses: METRO’s “Own Business Day 2018” on October 9 gave special attention and appreciation to business owners around the world, who offered more than 380,000 specials to their customers on that day. In 24 METRO countries, several campaigns provided more visibility and attention for them. Highlights include the “The […]
 Award-winning director Vincent Peone, collaborating with Emily Ratajowski and the content team at Vogue, finds an ingenious way to break down a complex issue that affects all Americans in a new short film for the acclaimed magazine. The teacher in this case is Emily Ratajkowski, the model and swimsuit line owner with a very […]
One of the UK’s most recognised fast-fashion brands QUIZ – has appointed Media Agency Group (MAG) to elevate its brand via a national TV campaign endorsed by the cast of ITVBe show ‘The Only Way is Essex’ (TOWIE). The QUIZ x TOWIE: The Party Edit collection, debuted on 21st October and launched with the […]
Children’s charity Ronald McDonald House Charities (RMHC), which provides free ‘home away from home’ accommodation at specialist children’s hospitals across the world, announced its latest UK campaign – Hold Them Close. Created and delivered by social and creative agency eight&four the campaign consists of a series of three original videos that follow the stories […]
YouAppi, a leading growth marketing platform for premium mobile brands, announced the expansion of its video platform to include connected TV, playable ads, native video ads and an exclusive private marketplace (PMP). The expansion is in direct response to increased demand from global brands to incorporate trusted, safe videos through an easy-to-use, integrated platform. Quarter […]