Canon Nordic and Uncle Grey Copenhagen have launched a new initiative to prevent press photographs from being co-opted for fake news and to allow photographers to protect the true story behind their photos. Canon Nordic and Uncle Grey Copenhagen have created a global database, called Truthmark, where photographers and photojournalists can upload their photos along with […]
Eleven & We Are Social developed creative that previews upcoming product launches
Today, a new advertising campaign, created by a partnership between creative agency Eleven and socially-led agency We Are Social, launched to drive excitement for the upcoming Samsung Galaxy Unpacked event. The advertising campaign shares a sneak peek at the product news that will be announced during the Galaxy Unpacked event on August 5th, 2020. Samsung has always designed […]
LACK OF NEW INVESTMENT ACROSS THE BOARD DESPITE EVER MOUNTING PRESSURE ON DIGITAL CHANNELS FROM COVID-19 CRISIS
More than half (56%) of UK business leaders have said they’re not planning to invest more in digital transformation – with 39% saying their plans have remained the same and 17% have even rolled back their plans – despite COVID-19 and the subsequent lockdown accelerating the need for digitisation across services. The data comes from […]
Ex-Dentsu media veteran Matt Champion to lead client development for Audience Store
Audience Store, a programmatic technology activation company, have announced a key new hire as it continues to expand its team of experts in response to a recent period of growth. Audience Store has seen significant expansion in the last year and is doubling down on their current and new business; with a drive to focus […]
Creative agency JDO has come up with a bold, cheeky campaign reminding us to social distance and encouraging us to join the ‘new-norm’ movement to get creative and have some fun with the 1-metre rule. Normville – a bright, colourful cartoon town where social distancing is, well, the norm has a number of memorable inhabitants who keep the distance and stay […]
Olympic Gold Medallist Diver David Boudia Opens Up About Struggle with Depression in Premiere Episode Stream the Full Series Now at olympicchannel.com and on Olympic Channel Apps
With one year to go to next summer’s Olympic and Paralympic Games Tokyo 2020 hosted in 2021, Olympic and Paralympic elite athletes share personal stories from coping with uncertainty to building resilience in the new original series What Moves Me Presented by Toyota. The six-episode Olympic Channel web series premiered worldwide on Monday, 20 July at olympicchannel.com, and its […]
Saddington Baynes levels up the standard online car configurator, creating a more interactive and immersive user experience with real-time technology.
Using innovative technology to promote their first fully electric car was a no-brainer for Honda. To capture the newness and freshness of the launch – happening first in Sweden, followed by other European markets – whilst also emulating the experience traditionally associated with dealerships, the European brand commissioned integrated production studio Saddington Baynes to develop […]
Try the three new limited edition bars and vote for your favourite
Last year, Cadbury asked the public to invent a brand new Cadbury Dairy Milk bar. Thousands of entries were narrowed down to just three, and the new campaign introduces a head-to-head battle between Taylor’s ‘Out of the Blueberry’, Shannon’s ‘Crunchy Honeycomb’ and Gillian’s ‘Coconutty’ to see which bar gets to stay on shelves. The winner will be […]
Famous comedians back Sir David Attenborough’s appeal to help keep London zoos open after its longest closure since the Blitz.
A host of celebrities are lining up behind Sir David Attenborough to support ZSL London Zoo in its hour of need. Airing from Monday night on Channel 5 and Sky channels the campaign, created by creative, data and tech agency Wunderman Thompson UK, features the likes of Jonathan Ross, Catherine Tate and Meera Syal. The famous voices […]
More than half the world’s population now uses social media, according to the latest Digital 2020 report from We Are Social, the socially-led creative agency and Hootsuite, the global leader in social media management. Digital 2020: July Global Statshot Report shows that 3.96 billion people use social media today, accounting for around 51 percent of […]