Activation brings to life ‘Beyond Generations’ platform aimed at tackling elderly loneliness through gaming
Loneliness among the elderly is on the rise, with a million older people going over a month without speaking to anyone, according to Age UK. And during Covid-19, that sense of isolation has worsened. Yet the virtual worlds of gaming have become places where gamers can build and maintain real-world relationships ‘Beyond Generations’, an initiative by […]
Orange launches its new communication campaign focussed on uses made possible by the 5G network. Broadcast starting today in Luxembourg and from Sunday 7 February 2021 in France. This campaign will raise the general public’s awareness of the sheer breadth of 5G use cases and areas of application. The film, broadcast by Orange and produced […]
BT has launched their latest campaign, 'Connected Experiences', demonstrating how they connect customers at every level
These days informed and tech savvy customers know what they want – easy interactions in an instant; and they’ll reward companies that give them that. Creating a powerful and memorable experience can become more challenging. Where customers see one problem, BT see the whole picture, bringing humans and technology together to make the complicated simple and […]
EE, the UK’s most reliable network, today announces its latest advertising campaign to support its ‘Lockdown Learning’ support scheme, which offers unlimited mobile data, BT WiFi vouchers and zero rating two of the most popular educational resources to pupils who are learning from home but struggling to get connected. The 30 second TV advert, which […]
Digital 2021 shows significant increases in internet and social media users over past 12 months
We Are Social, the socially-led creative agency and Hootsuite, the global leader in social media management, have released Digital 2021, their latest annual report on social media and digital trends. With much of the world spending a significant amount of 2020 in lockdown, Digital 2021 shows that social media users have grown at the fastest […]
Studio of Art & Commerce and makemepulse create
a unique opportunity to connect with nature from the palm of your hand
This year marks the centenary of Weleda, the world’s leading manufacturer of certified natural and organic cosmetics and anthroposophic pharmaceuticals. To celebrate this important milestone, and the company’s ongoing mission to connect people with nature, they have launched ‘The Open Garden’, an immersive online platform – created by Studio of Art & Commerce and makemepulse – which allows anyone not able […]
TikTok and VaynerMedia have unveiled its new #SeaShanty TV campaign to celebrate the platform’s community of creators. Inspired by a TikTok user’s rendition of a sea shanty, which went viral overnight and sparked an entire community of creators to join in and create the first major trend of 2021. Scottish postman Nathan Evans could never […]
-No nonsense campaign focuses on new features not phony lifestyles.
-Created by Vivaldi, social-first campaign launching across Facebook, Instagram and YouTube
Dacia has launched a no-nonsense social first campaign introducing two new model upgrades coming to market in 2021: the Dacia Sandero and Dacia Sandero Stepway. Entitled “Not Every Other Car”, the creative campaign challenges the status quo by poking fun at the style of other car adverts. Reflecting Dacia’s no-nonsense attitude it instead highlights the […]
Ampli and Third Foundation join forces to launch first of its kind Artificial Intelligence solution for B2B sales growth
Two agencies have brought together their expertise to develop an Artificial Intelligence (AI) product which could revolutionise the efficiency and success of business to business (B2B) sales processes. In a year when growing sales is going to be more of a priority than ever, AI experts Third Foundation and specialist B2B sales growth agency Ampli […]
Independent creative agency isobel have created a new campaign for Procter & Gamble brand Old Spice, targeting UK gamers. The campaign, created during lockdown, features an animated version of brand spokesman and Old Spice Guy Isaiah, travelling between gaming worlds. It features Old Spice’s latest scent – Captain. The film will be promoted within mobile […]
