This Sunday (27th January) marks the 74th anniversary of the liberation of Auschwitz, Holocaust Memorial Day in the UK. However, little more than 70 years later, two-thirds of the world’s population don’t know the Holocaust happened – or they deny it; and this proportion only goes up when it comes to younger, more connected generations. […]
Auto Trader, the UK’s largest marketplace for new and used cars, will be giving away 20,000 items of free reflective outdoor jackets, back pack covers and dog-leads for consumers who want to be more visible during the winter months. As part of a campaign called #SwearToChange, Auto Trader wants recipients of the free merchandise to […]
Clarity, a strategic communications firm with multiple offices across North America and Europe today revealed a new brand identity and website. The new look-and-feel of the firm, which focuses on working with high-growth technology companies represents a significant departure from its former incarnation. “This is certainly more of a revolution than an evolution,” said Clarity […]
WaterAid placed 800 children’s schoolbags on the famous steps of St Paul’s Cathedral today as a stark reminder of the number of young children’s lives lost every single day due to dirty water and poor sanitation. Each of the Cathedral’s 24 entrance steps represented one hour – and the 33 children younger than five who die every hour – a whole class that never even made it to school, all for the lack […]
A leading intelligent compliance solutions company in London has a new name following a significant rebranding: Napier. The company formerly traded under the name Fortytwo Data and over the past few years has positioned itself at the forefront of cutting-edge anti-money laundering (AML) and trade compliance solutions by using next-generation technology. Now named after renowned […]
London based influencer marketing agency Connects has partnered with some of the UK’s most prominent influencers, to tell their unadulterated stories and explain what makes their views verified. Launching in January, the IGTV series and longer-format podcasts #VerifiedViews, have been created to help, inspire and bring to life what it is really like to be influential. No scripts, […]
Culture Trip announced the appointment of Dmitry Shishkin and Anne Bourgeois-Vignon to the company’s senior leadership team to accelerate editorial and visual content growth. The travel, media and entertainment start up attracts 18 million monthly users with its mix of inspirational storytelling covering travel and entertainment. The website and app feature articles, videos, photography, illustration and animation that reveal […]
On Blue Monday, dubbed “the most depressing day of the year”, Help for Heroes is illuminating London landmarks to shed light on the stigma preventing veterans from accessing the support they need for mental health issues. At the centre of this new campaign created by McCann London and McCann Enterprise and Help For Heroes is […]
Battersea has doubled its income through online donations after digital product studio Addition – part of agency WPN Chameleon (WPNC) – switched the organisation to its online giving platform, goDonate. The animal charity ran a trial over the crucial pre-Christmas fundraising period after WPNC implemented goDonate Enterprise to boost digital pledges. The split test pitted […]
UEFA has recruited some of the biggest names in women’s football to form a dynamic content creator squad for its new-look, always-on Together #WePlayStrong YouTube channel. Swedish defender Petronella Ekroth, who moved to Italian giants Juventus this season, will become part of the channel’s team of vloggers, alongside UEFA Women’s Euro and UEFA Women’s Champions […]