According to a recent report, by the year 2050 there will be more plastic in the sea than fish. To help stop this rising tide of plastic, The West Coast Foundation in Sweden launches a “rubbish” initiative that targets beach-goers with a simple message: Let’s end littering on our beaches. It’s election year in Sweden. And with […]
easyJet has launched a national campaign in the UK, to inspire more girls to become airline pilots. In a recruitment film released today, the airline reimagined a famous scene from Hollywood movie Catch Me If You Can where Leonardo DiCaprio impersonated a high-flying pilot in an airport. Leading the cast was nine-year-old Hannah Revie, […]
The Darts players were all slagging us off. Until they heard we were sponsoring this year’s Champions League of Darts… pic.twitter.com/6Ct6z7GR1X — Paddy Power (@paddypower) August 24, 2018 Paddy Power have announced that they are sponsoring the Champions League of Darts in Brighton, where the top eight players in the world are set to battle […]
Anthem Worldwide, the global creative agency has partnered with Britvic, the British producer of soft drinks to launch a three-day brand awareness and trial event in London. The agency currently works with Teisseire as its lead activation, social and content agency. The Teisseire brand is nearly 300 years old and is famous in France for […]
Independent global creative agency Imagination announced the launch of #BeeCause. This campaign aims to raise awareness of the vital role bees play in human survival and provoke action among Londoners to help save bees via planting. Imagination’s Academy Project was formed to give the industry recruits a chance to design their own concept and deliver a […]
Photobox Group, Europe’s leading personalisation business, has acquired Dutch online cards and gifting retailer Greetz. The acquisition makes Photobox Group the European market leader in online greetings cards and personal gifting through the Greetz and Moonpig brands. Founded in 2001 as an online greetings cards retailer – in which it is the undisputed market leader […]
To launch their new Cornish spiced rum in London, Dead Man’s Fingers is creating ‘SkullCuts’, a unisex barbershop specialising only in ‘close to the bone’ styles and scalp treatments. Contrary to traditional barbers, who focus solely on hair, SkullCuts is designed to give both men and women the confidence to show off more of […]
Paddy Power have erected a giant drive-thru confession box to help the people of Ireland repent decades of sins in seconds ahead of the Pope’s visit this weekend. The Irish bookmaker built the 13-metre-wide x 12m high x 26m deep structure, ensuring the sheer scale will be big enough to withstand the full spectrum of […]
UEFA has released teaser trailers of its bold new women’s football mini-documentary series focusing on the compelling back-stories of Europe’s most successful players. Entitled Strong Is… the three-part short features document the journeys of the most distinguished players and personalities in the women’s game, dealing with subjects ranging from personal tragedy and injury trauma, mental […]
Glasgow Warriors have linked up with GumGum Sports to track and capture the full sponsorship value of its partners across broadcast and social media. The partnership with GumGum Sports – an artificial intelligence company with particular expertise in computer vision – will allow Glasgow Warriors to accurately track the value of the sponsorships they offer […]