Nova Eyewear’s latest campaign featuring their brand ambassador Jacqueline Fernandes has been rolled out recently. The campaign has been conceptualised by Rediffusion and it modishly showcases Nova’s line of products that are modish, urbane and serves eye care needs. The campaign film theme of ‘vision meets fashion’ showcases how the wide range of its […]
Vaillant, a leading heating technology manufacturer, is set to re-launch its 2018 multi-media consumer advertising campaign. The return of Vaillant’s £2.6m television advertising campaign continues with the much loved, ‘content snoozing cat’. The advert ends by encouraging homeowners to use Vaillant to ‘find their Comfort Zone’ this heating season with the reassurance that they […]
Meet Amy. She’s a human that loves long walks in the park, a game of fetch, and snuggles on the couch. Amy is looking for her fur-ever pet, and Dallas Pets Alive! (DPA!) is coming to the rescue. Dallas Pets Alive! is an animal rescue organisation led by Dallas/Fort Worth volunteers and foster families […]
The Garage and Somesuch celebrated the release of a gripping 60” cinema advertisement titled “Feed Our Future“, in association with SAWA, the Global Cinema Advertising Association and the United Nations World Food Programme (WFP), the world’s leading humanitarian organisation fighting hunger worldwide. The 60-second cinema advertisement has been directed by acclaimed Somesuch film director, Lynne […]
Habito, the pioneering online mortgage broker, has unveiled the second phase of its new disruptive advertising campaign ‘Hell or Habito’, led by Uncommon Creative Studio. Following on from the roll-out of OOH posters on 10 September, a new TV ad will air on Monday 24 September and will focus on the hellish cost often associated […]
Cadbury has unveiled a new £2.8 million marketing campaign celebrating Cadbury Roses. The campaign is a fresh take on one of the most popular slogans in advertising history, “Thank you Very Much” and is once again set to make Cadbury Roses the perfect way to say ‘Thank You’. The new creative by VCCP, draws […]
After the recent news of Coty appointing independent creative agency Initials, the agency’s first campaign – Match Perfection – is now live. Following the launch of Rimmel London’s Match Perfection extended foundation range at the beginning of the year, Initials worked closely with the beauty brand on a fresh re-support campaign designed to turn […]
PowWowNow, the communications software company, has revealed its new brand identity as part of its evolution from conference calling into web meetings and hosted voice. Its retained creative agency, Truant London, leads the new advertising campaign as part of a brief to build PowWowNow’s new brand framework and identity, one which transforms and future-proofs the […]
Two thirds of all the growth in global advertising expenditure between 2017 and 2020 will come from paid search and social media ads, according to Zenith’s Advertising Expenditure Forecasts, published September 24. Over this period, total spending will increase from US$86bn to US$109bn on paid search, and from US$48bn to US$76bn on social media. Paid […]
Truant’s latest campaign for Simply Business, ‘You name it, we insure it’, features real businesses from around the UK with amusing, memorable names – often incorporating puns on well known celebrities. The campaign showcases the diverse range of small businesses and self-employed people who are covered by Simply Business’ insurance products – giving the […]