September 4 saw Direct Line launch the next stage in its campaign, with its guaranteed hire car proposition that keeps drivers moving. The reason behind making an insurance claim can be stressful enough, without having to worry whether your insurer will provide a guaranteed replacement car at all. With a hire car from Direct Line, […]
As a premium beer brand, what do you give your aviation partner for their 60th anniversary? Lufthansa’s official beer partner, Warsteiner opted for something infinitely more memorable than your predictable diamonds. Wanting to guarantee an anniversary-worthy experience, Warsteiner called on its trusted international advertising agency, Amsterdam Worldwide, whose most recent Hertha BSC campaign for Warsteiner […]
The latest spot from Carl’s Jr. and 72andSunny titled “Winning Combination,” finally answers the question, what’s the official breakfast of champions? The agency tapped UFC Champion Ronda Rousey to introduce the all-new Cinnamon Swirl French Toast Breakfast Sandwich, a knockout meal featuring breakfast favorites eggs and meat, sandwiched between two sweet, delicious Cinnamon Swirl French […]
[KGVID width=”600″ height=”338″]https://marcommnews.com/wp-content/uploads/2015/09/60_CUT_45_V016.mp4[/KGVID] Premier Inn has revealed a £25 million multi-channel advertising campaign – kicking off with a new ad creative which sees Lenny Henry feature in his seventh advert for the UK’s most loved hotel chain and showcases new material from Katie Melua. This comes in addition to the £140 million planned investment across […]
Official Rugby World Cup 2015 Tournament Provider, Duracell, has launched a new objective measure of power and endurance to help fans to understand more about teams, players and key moments at the 2015 Rugby World Cup. Called the Duracell #PowerCheck, the unique measurement will share insight around the power and endurance that have proved vital […]
Carphone Warehouse’s latest advertising campaign follows comedian, Keith Lemon, as he travels the globe in documentary style parody to highlight the issues people face when they’re not on the right mobile phone deal. The campaign consists of three 60-second films covering Lemon- whose real name is Leigh Francis- on his “Super Mega Personalised Quest Fing” […]
The British Heart Foundation has hammered home the sudden cruelty of heart disease in an emotive multi-channel campaign by DLKW Lowe. Called ‘Heart disease is heartless’, the campaign centres on a TV and cinema ad which shows a young boy about to lose his father to heart disease. Carolan Davidge, director of marketing and engagement […]
TBWA Worldwide announced today that it has merged leading network agencies TBWA\Toronto and Juniper Park to form a new agency, Juniper Park\TBWA, effective immediately. The Juniper Park partnership team of CEO Jill Nykoliation and Chief Creative Officers Terry Drummond, Alan Madill and Barry Quinn will lead the office, reporting to TBWA Worldwide President and CEO […]
Under Armour unveiled its ‘Rule Yourself’ marketing campaign, which defines the brand’s vision for training as a lifestyle. The 60-second “Anthem†spot and a series of shorter films that will debut this fall season showcase the self-discipline of NBA MVP Stephen Curry, American Ballet Theatre Principal dancer Misty Copeland, two-time golf major champion and NFL […]
adam&eveDDB has created a new campaign for John Lewis Insurance featuring a young girl dancing with unbridled passion through her home – putting her family’s possessions in jeopardy as she goes. The ad, Tiny Dancer, celebrates the idea that with John Lewis Premier Home Insurance you could be protected, no matter what is happening in […]