Wunderman Thompson’s peer-to-peer mentoring app for women expands across APAC after a successful launch in the UK last International Women’s Day. Called Magpie, the app’s purpose is to empower and connect women across the business using a matchmaking style app based on each individual mentor’s expertise and knowledge. Complimenting longer-term mentoring schemes available in the industry, Magpie connects women for peer mentorship […]
Most people underestimate the power of a hug. A hug has the ability to affect us all, and facts attest to their incredible power on how it can make us feel warm and special. Renowned family therapist Virginia Satir famously stated, “We need 4 hugs a day for survival. We need 8 hugs a […]
Digital agency Jellyfish has announced its expansion into APAC as it sets up shop in Seoul, South Korea. The agency has appointed Vincent Song as regional director, reporting directly to global CEO Rob Pierre. Song joins Jellyfish from Videology, where he was country manager of South Korea for almost four years, building out and heading […]
ADvendio announces the arrival of Michael Coghlan as the new Business Development Manager for the Asia Pacific. He will provide expert support and training for customers in the implementation of the ADvendio ad sales management software. With over 20+ years experience working in APAC, Michael has operated in senior sales and marketing roles for a […]
Procter & Gamble (P&G)’s Safeguard, a brand with a rich heritage of providing long-lasting protection for families, has recently launched a new campaign called “Pabaon Sa Buhay” (Protection for life)– reinforcing the brand’s belief that the lessons learnt at home have the ability to shape and protect a child for life. Created for P&G […]
After months of rumours, Indonesian ride-sharing platform Go-Jek has announced plans to expand its operations into four new Asian markets as part of a US$500 million investment and growth strategy. The new markets are Singapore, Vietnam, Thailand and the Philippines, which the company says in a statement it will enter “within the next few months”. […]
The 9th of May 2018 went down in history books as among the most significant days in the history of Malaysia. As the nation concluded the election period with the swearing-in of its seventh prime minister on 10th May, eCommerce platforms experienced a significant dip in online traffic as Malaysians were focused on the elections […]
Publicis Groupe announced a unified leadership structure across Publicis Media EMEA and APAC, with Gerry Boyle appointed to the role of CEO, Publicis Media EMEA and APAC. This role expands on Boyle’s current remit as CEO of Publicis Media APAC to include oversight of EMEA operations as well. Boyle will continue to report to Steve […]
Netizens raved over a nostalgic throwback when Safeguard dropped a spin of a classic Backstreet Boys song featuring famous celebrity actor Alden Richards. The “I Wash It That Way” music video was an instant hit online, as it brought back the 90s feel while revealing the threat of #HANGINfection. From the word hangin, which […]
gyro, the world’s first full-service, global creative B2B powerhouse and part of Dentsu Aegis Network, has promoted two leaders to important new roles: Paul Hutt is now Chief Growth Officer, gyro APAC and Laura Bell is Client Services Director, gyro APAC. As Dentsu Aegis Network continues to invest in the growth of its brands with […]
