The&Partnership Nordics has created a new campaign, ‘Femti Femti’ (“Fifty Fiftyâ€) for Swedish household retailer Tretti, revealing how the equal sharing of household chores leads to longer-lasting love. ‘Femti Femti’ is based on data from Stockholm University, which shows that couples who share household chores equally stay together longer – and that arguments over housework […]
Over the last couple of years, the southern border area between Israel and Gaza has become a buffer zone for the ongoing Israeli-Palestinian conflict. A conflict that has put many farmers of Israel’s border towns and kibbutzim in the line of fire. Recently, as the conflict has flared up, over 2,600 hectares of crops, mainly […]
Mental health charity SANE has launched a Christmas campaign, using Christmas wrapping paper to remind people that Christmas is not “the happiest time of the year” for everyone. The wrapping paper features traditional Christmas images of smiling Santas and Snowmen on the outside, but when the parcel is opened it reveals less happy versions of […]
The Department for Transport and 23red have launched the latest execution of the THINK! campaign, made in conjunction with production company Fully Focused, that aims to encourage young people to confront their friends about drink driving. THINK! is the UK government’s designated road safety campaign, established in 2000. This specific execution delivers on THINK!’s proposition […]
“Dearest Sarah. If you are reading this, I am dead,” begins Peter’s story as told within the macabre animated Christmas film from Anomaly and Unreasonable Studios. But all is not as it seems. When a family of Christmas trees chop Peter’s feet off, stand him in the corner of their living room, and decorate him in […]
Wunderman UK launches its ‘Merry Bloody Christmas’ seasonal campaign that will provide menstrual product donations to the charity, Bloody Good Period (BGP) to help tackle period poverty. Throughout December, Wunderman will be sending out beautifully decorated tampons for the Christmas tree to clients, press and influencers. When the decoration is shared on social media and @WundermanUK is […]
Most people have stopped worrying about AIDS. Admittedly, there are enough other things to worry about in 2018… But the fact is that most people think the epidemic is over. However, this assumption is wrong. In 2017 alone, 1.8 million new HIV infections were recorded. And almost one million people lost their lives. Each and […]
According to the latest UN report 80,000 women are intentionally killed every year. Out of them, 50% are killed by someone close to them and 35% are killed by their current or former partner. To put these numbers into perspective, that’s 137 women killed worldwide every day. A growth of 11% in just 6 […]
A stunning video narrated by Stephen Fry, and showcasing the dance skills of the incredible choreographer who directed Childish Gambino’s smash viral hit ‘This Is America’ earlier this year, has just been released to highlight the National AIDS Trust’s (NAT) new message to “Rock The Ribbon” this World AIDS Day (1 December). Dance genius […]
Actor Daniel Radcliffe is using his star power to back a moving and inspiring online appeal to raise money for children with a terminal condition this Christmas. Radcliffe, 29, who is a vice president of Demelza Hospice Care for Children, has narrated a two-minute Christmas film to help raise funds for the charity. In […]