Magic Radio hits the right note at ‘Barclaycard presents British Summer Time’

Magic Radio hits the right note at ‘Barclaycard presents British Summer Time’

Following success supporting the Boyzone tour in January, the Magic Radio Bus is arriving at ‘Barclaycard presents British Summer Time’ in Hyde Park between the 5th and 14th of July, with the activation conceived and run by pop-culture marketing agency, Experience12.  Magic Radio and Experience12 have a long-standing collaborative relationship and the agency was tasked with […]

Simon Cowell stars in ad to explain Barclaycard’s Repayment Calculator

Simon Cowell stars in ad to explain Barclaycard’s Repayment Calculator

Barclaycard has partnered with music mogul Simon Cowell to educate consumers on how they can clear their credit card balance sooner and pay less in interest. The new campaign sees Simon Cowell explaining to the nation how Barclaycard’s Repayment Calculator can help consumers pay off their balance more quickly and accrue less interest. The national campaign will […]

Barclaycard showcases the Upside Down House in latest phase of its ad campaign

Barclaycard showcases the Upside Down House in latest phase of its ad campaign

Barclaycard Payment Solutions’ integrated advertising campaign, ‘We Take Business Seriously’, continues to champion the UK’s most interesting businesses with its next instalment featuring the Upside Down House.  The Bournemouth tourist attraction is the latest subject of Barclaycard’s campaign, part of a series showcasing some of the UK’s most unusual businesses. The creative assets feature real […]

The Social Order: One in five Brits check restaurants’ social feeds & sites before deciding whether to visit

The Social Order: One in five Brits check restaurants’ social feeds & sites before deciding whether to visit

With only a few weeks to go until Mad Friday (21st December), the busiest night of the year for festive celebrations, Barclaycard’s new ‘Food for Thought’ study reveals that a restaurant’s social media presence is now more important than ever for drawing in diners at Christmas. The company, which processes nearly half of the nation’s credit and […]

Barclaycard Trials New ‘Transplater’ Prototype App so Diners can ‘View Before They Chew’ and Avoid Menu Mishaps

Barclaycard Trials New ‘Transplater’ Prototype App so Diners can ‘View Before They Chew’ and Avoid Menu Mishaps

New ‘Food for Thought’ research released today identifies what diners want from restaurants of the future, and it’s the ordering experience they’d like new technology served up for. In response, Barclaycard is testing new prototype technology so diners can make more informed menu choices before they order and avoid menu mishaps. Barclaycard, which processes nearly […]

Barclaycard collaborates with British rapper Nadia Rose to inspire people to ‘Start Today’

Barclaycard collaborates with British rapper Nadia Rose to inspire people to ‘Start Today’

 Barclaycard launches the next phase of its ‘Start Today’ campaign with a disruptive film featuring British star Nadia Rose to inspire people to get started on the things that matter most to them. The multi-channel campaign featuring the new film debuted on 13th October across TV, cinema, social media and Barclaycard owned channels, and […]

Barclaycard seeks lead creative agency to support new brand strategy

Barclaycard seeks lead creative agency to support new brand strategy

Barclaycard is looking for a lead creative agency with unparalleled creative capabilities to match the company’s ambition for its brand. Following the completion of a major restructure and the development of a new corporate strategy, Barclaycard has a renewed focus on the power of its brand and communications as a driver of growth for the […]

Barclaycard partners with The Muppets to launch ‘Barclaycard Entertainment’

Barclaycard partners with The Muppets to launch ‘Barclaycard Entertainment’

Barclaycard is launching an integrated marketing campaign with help from The Muppets to show customers how they can get more from their live entertainment experience. The multi-channel campaign for the new show-stopping proposition, ‘Barclaycard Entertainment’, will build on the brand’s heritage in entertainment by introducing benefits exclusively for cardholders – including ticket offers and perks […]

Barclaycard’s 31 day challenge shows it’s easier than you think to try something new and ‘Start Today’

Barclaycard’s 31 day challenge shows it’s easier than you think to try something new and ‘Start Today’

We’ve teamed up with @MrsGiFletcher for the Barclaycard 31 Day Challenge, where she’s starting something new every day this month. #StartToday https://t.co/Sv4HUqPQwJ pic.twitter.com/LBcXFvzw4c — Barclaycard (@Barclaycard) January 1, 2018 Barclaycard is launching the ‘Barclaycard 31 day challenge’ with influencer Giovanna Fletcher, to prove that at a time of New Year’s resolutions, it is easier than […]

Barclaycard Experiment urges people to stop waiting and ‘Start Today’

Barclaycard Experiment urges people to stop waiting and ‘Start Today’

Barclaycard launches a nationwide online and social campaign to encourage people who have always wanted to try something new to ‘start today’. The multi-channel campaign debuted on the 20th October across online video and social and marks the second phase of the Barclaycard ‘start today’ campaign. The campaign launches with a 2 minute and 30 second […]