Betway has launched a new TV campaign to show how its app can bring football to life and get fans closer to the game – so close in fact, they feel like they are actually there. The ‘Bring the Game to Life’ campaign, which is created by Above+Beyond, has launched to coincide with the start […]
Durex has launched a new global online campaign for Durex Play to show lovers that, with Durex, they can bring something new to their sex life this summer. The 360 campaign created by TMW Unlimited, features an online video showing two lovers breaking out of a monotonous love life and being transported through beautiful exotic […]
News UK is resurrecting iconic stories from The Times’ 230-year history as part of a campaign designed to reinforce the value of the newspaper’s journalism. The three-month campaign, created by WPP’s Team News through Wunderman UK, targets current trialists of The Times and The Sunday Times, and is intended to improve retention rates by showcasing […]
After successfully using Usain Bolt to introduce Celcom’s fast 4G LTE network back in 2013, advertising agency M&C Saatchi has decided to continue its collaboration with the world’s fastest man to launch the telco’s new “Non-Stop Internet” network. The 360-campaign kicked off with a TV commercial three weeks ago that featured a baton being passed […]
Working with Wieden + Kennedy, Old Spice has created a wild and wacky choose-your-own-adventure social experience on Instagram. Using the tagging feature in Instagram, the main Old Spice Instagram account leads to other accounts specially created to tell the story. You awaken in a dark cave. In the distance you see a faint light, in […]
Ziploc has just unveiled a second installment in the brand’s digital film series—Little Beasts. The series, which launched earlier this year, takes a comedic look at some of the most chaotic scenarios provided by raising children. The videos make the point that while Ziploc can’t stop the crazy, they can help contain the chaos. The […]
Bigger. Badder. Birdier. This summer, one of the biggest mobile gaming hits to date is set to return to mobile and tablet screens around the world, putting the smug pigs and their feisty feathered enemies back in players’ hands when Angry Birds 2 launches on 30th July. To help promote the game’s release and recruit […]
News UK is launching a campaign to raise awareness of Dream Team, the successful fantasy football game by The Sun which is open to all. Wunderman has created work that will run across press, email, social and digital channels. Press advertising broke in The Sun on July 11 and will continue throughout the month-long player […]
Russia launches a national campaign to celebrate the girls who are breaking stereotypes and embracing sport as a part of their everyday life. #betterforit is more than just a hashtag. It’s a call to action to share, promote and embrace women’s fitness and sports. With this rallying cry, Nike invites a global community of athletes […]
Jaguar, which signed as an official partner of Wimbledon, has kicked off a social media campaign using biometric sensors to analyse the mood of fans. It has dished out biometric wristbands to selected fans watching the tennis and has built in-ground sensors monitoring the energy around the courts, letting it track sentiment. It will measure […]