http://www.youtube.com/watch?v=HtdduhYhCvo A new campaign comprising of television, cinema, rugby big screens, print, outdoor and radio elements will be launching the Toyota Fortuner’s enhanced specifications, particularly the new – and highly desirable – black interior and its improved multi-function information display. Positioning the Fortuner with the phrase ‘Freedom is beautiful’, the campaign also showcases the vehicle’s […]
Gary Barlow has teamed up with Comparethemarket.com’s meerkat mascots in an ad campaign, ahead of the launch of the singer’s latest album. http://www.youtube.com/watch?v=8A__RJy_HU8 A 30-second teaser spot airs on November 18 on ITV during ‘Coronation Street’ and will be followed by a second ad later in the month. In the ad, Aleksandr Orlov – the […]
The BBC has unveiled a digital out of home campaign to promote the Doctor Who 50th anniversary at rail stations across the UK. Produced by Grand Visual using creative assets provided by Red Bee, the campaign shows the Tardis magically appearing on screen with the call to action to “Show your support for the doctor”. […]
Sky has unveiled its Christmas campaign, created by WCRS, with a 60 second version of its TV ad being aired during the X Factor. The campaign also includes several 30 second ads, as well as outdoor posters. The posters, with a ‘Christmas is coming’ headline created by venturethree, will include shots from blockbuster movies available […]
ITV viewers got a sneak preview of John Lewis‘ Christmas ad last night when a teaser aired with the hashtag #sleepingbear, although some viewers believe Coca-Cola was behind the ad. The five-second ad aired on ITV on November 6, during shows such as ‘Agatha Christie’s Poirot’ and showed an animated sleeping bear. The teaser included […]
Global luxury brand Swarovski has launched its first-ever North American integrated campaign developed for the U.S. market, titled “Get Caught in Your Swarovski,” created by Philly-based agency, Red Tettemer O’Connell + Partners (RTO+P). Being a global leader in cut crystal and fashion jewelry isn’t just about getting caught making a statement on the red carpet […]
Newly privatised Royal Mail is launching its first TV ad in six years to promote the dedication of its postmen and women in the build-up to Christmas. http://www.youtube.com/watch?v=fyuRKDgkYqA The campaign features a version of The Beatles’ classic song ‘All You Need Is Love’, recorded at Abbey Road Studios by the Royal Mail Choir. It shows […]
Tesco Mobile has celebrated the roll out of 4G with a band of contortionists to help show the flexibility of the system. Tesco Mobile’s 4G service allows to switch it on or off from month to month, increase or decrease the data allowance, and cap the contract so the user don’t go over. The network’s […]
Lidl is launching its first ever TV ad campaign, to promote its premium own brand range, Deluxe, in the run-up to Christmas. The ads will debut October 31 across all the major TV channels and vary in length from 10 to 30 seconds. They show close-up shots of products in Lidl’s Deluxe range, including mulled […]
Reckitt Benckiser is backing the launch of the Nurofen Cold and Flu range with a £3m campaign that positions the sub-brand as a remedy for people who shrug off their ailments and get on with their lives. A television ad, created by Havas, broke on October 28 and uses the master brand’s “lives bigger than […]
