One of Ireland’s most creatively awarded advertising agency, Boys+Girls, partnered with Trinity College Dublin to launch the University’s first major philanthropic campaign in its 400 year history. Boys+Girls developed the strategy and creative platform for ‘Inspiring Generations’; a series of events and media which harness the past and present achievements of the university, and the successes […]
Just Eat, a leading global hybrid marketplace for takeaway food delivery, unveils its new global creative platform, “Did Somebody Say Just Eat”, as it seeks to capture the joy that Just Eat brings to any occasion. Developed by newly-appointed creative agency McCann London, the creative is designed to give Just Eat a simple yet bold […]
The life expectancy of transgender people in Brazil is age 35 due to violence and discrimination. This fact is highlighted in the new film Thirty-Five developed by Y&R Brazil (part of VMLY&R Group) for Athosgls, an LGBTQI+ news portal. The short film, produced by FAUNA studio, features real trans couple Guto and Onika. This statistic is underscored […]
Car rental company Hertz is rolling out its biggest promotional campaign of the year so far with a multi-platform, pan-European push through Adjust Your Set that features car influencer Becky Evans – aka @QueenB on Instagram. The ‘Cars so great you’ll never want to get out’ campaign will run on VOD, DOOH, digital, print, and […]
Alongside recycling partner TerraCycle, and retail partner ASDA, Colgate announced the launch of a competition for a UK school to win the first playground made from recycled oral care products. Any primary school in the UK can sign up for a chance to win the playground and once registered, the public will vote for the […]
BMW i and the National Trust have teamed up to roll out their ‘Create with Nature’ roadshow for the second year as part of an ongoing partnership. The series of workshops demonstrates to visitors how to make beautiful objects out of sustainable and natural materials at National Trust places. The activation, developed by marketing services […]
Debuting in more than 45 countries, Mastercard’s brand ambassadors from across multiple sports are coming together for the first time ever in a new digital-first creative effort, fittingly themed, “Together, Everything is Possible.” This latest Start Something Priceless effort by McCann XBC, uses the universal passion around sport and its inherent values of teamwork, sportsmanship, generosity and […]
It’s no secret that everyone loves an animal print, whether it’s fashion, accessories, jewellery, interiors, bedding, or cosmetics. You could say the animal print is a universal language, and the fashion industry specifically has been getting inspiration from animal beauty for centuries. The jaguar print is one of the most used patterns in fashion. While […]
According to the latest census, published by IBGE in 2010, more than 45 million people stated that they had at least one type of disability. The report also showed that, in São Paulo, the largest city in Brazil, only 9% of sidewalks are wheelchair-accessible. Since then, improvements have been made but people with physical disabilities do not […]
Eurotunnel Le Shuttle, the car and vehicle service that travels from Folkestone to Calais in just 35 minutes, is launching a multi channel advertising campaign to celebrate its 25th anniversary. The campaign, by creative agency Southpaw, centres on all the customers who’ve travelled via Eurotunnel in the past quarter century. The work launches this Friday (3rd […]