World Vision UK have appointed VCCP to be their lead creative agency, following a competitive four-way pitch. The fully-integrated agency will be working on creating a strategic brand narrative for the charity, as well as on specific campaigns across the year – starting straight away with the 2018 Christmas campaign. Sally Bownes, Head of Brand […]
This week sees the launch of the ‘Sleep Out’ OOH campaign, with creative by WCRS and media donated by Jack, in partnership with End Youth Homelessness. The annual national event challenges participants to face the cold of a winter night and swap their bed for a sleeping bag and cardboard mat, fundraising for homeless and […]
Manchester-based digital and creative agency Access has produced a new website for a major UK charity supporting women’s rights and safety. The new Pankhurst Trust website follows the merger of The Pankhurst Centre and Manchester Women’s Aid, which resulted in the creation of the Pankhurst Trust, and it’s the first time the two organisations have had […]
Today, no less than 357 million children live in conflict zones. But, as so few of their voices are heard, it equates to around 357 million unheard stories. Many of which are stories of refugees. This insight inspired charity War Child and Amsterdam creative agency Being There to make a 3D audio campaign to […]
The Garage and Somesuch celebrated the release of a gripping 60” cinema advertisement titled “Feed Our Future“, in association with SAWA, the Global Cinema Advertising Association and the United Nations World Food Programme (WFP), the world’s leading humanitarian organisation fighting hunger worldwide. The 60-second cinema advertisement has been directed by acclaimed Somesuch film director, Lynne […]
Area 23 and Great Guns launch a powerful documentary, ‘Never Again, 6:20’, which highlights the Parkland shooting and the activism it has inspired. The film is 6-minutes and 20-seconds long – the same amount of time in which a lone gunman took the lives of 13 students and four staff members at Marjory Stoneman High […]
VCCP has launched a fully integrated campaign this month for the Girl’s Day School Trust (GDST). The GDST is the UK’s leading network of independent girls’ schools, with 23 schools and two academies throughout England and Wales. In their schools, they now educate 19,000 students and employ 3,500 staff. The client brief was to raise […]
Alzheimer’s Research UK is launching a campaign to address the sense of fatalism that surrounds dementia and replace it with a more hopeful outlook, ahead of World Alzheimer’s Day on Friday 21st September. Created by AMV BBDO, ‘First Breath’ breaks on 20th September with an ITV premiere, then further TV spots and online channels, […]
Creative Mentor Network (CMN) has appointed Russ Lidstone, Group CEO of The Creative Engagement Group and former CEO of Havas London, to the position of Chair. Lidstone will perform the non-exec role in addition to his Group CEO role at The Creative Engagement Group. Lidstone takes up the newly created position as the charity seeks […]
Ideas-led brand design agency Vault49 has teamed up with art sharing platform Collectionzz to create an illustration to raise money for the National Alliance on Mental Health. The screen-printed illustration was created by Vault49’s designer Jonas Devacht and inspired by the classic song, Stairway to Heaven, by Led Zeppelin. The artwork forms part of Collectionzz’ Art Unleashed: […]