Samsung & Cheil UK create personal Love Notes for Twitter

Samsung & Cheil UK create personal Love Notes for Twitter

Samsung is spreading the love to its friends and followers this Valentine’s Day via a social media campaign, created by Cheil UK, called #LoveNote. In the run-up to Valentine’s Day, Samsung is asking its followers across its social media channels to email SamsungLoveNotes@gmail.com with their Valentine’s message for that someone special and that person’s Twitter […]

Cheil UK demonstrates value of beacon tech with ‘Cheil Break’

Cheil UK demonstrates value of beacon tech with ‘Cheil Break’

Cheil UK unveiled an innovative new app called Cheil Break to demonstrate the power of beacon technology as a powerful driver of loyalty between local communities and retailers. The app, currently being trialled internally among Cheil’s own workforce, has three central features: Loyalty – entirely beacon powered, the loyalty system is being piloted with ‘Cash […]

Cheil UK creates ‘Beautifully Smart’ in-store campaign for exclusive launch of Samsung’s WW9000 in John Lewis

Cheil UK creates ‘Beautifully Smart’ in-store campaign for exclusive launch of Samsung’s WW9000 in John Lewis

Cheil UK has created an in-store campaign which will see Samsung take over John Lewis windows to launch its new ‘iconic’ WW9000 washing machine. The WW9000 has been designed to shake up the category and is positioned as the pinnacle of ‘Beautifully Smart’ washing machine design in a retail campaign devised by Cheil UK. Working […]

Cheil UK releases ‘Life in Every Pixel’ ad for Samsung Curved OLED Smart TV

Cheil UK releases ‘Life in Every Pixel’ ad for Samsung Curved OLED Smart TV

Samsung has launched a cinema advertising campaign to promote its S9C OLED Smart TV. The ‘Life in Every Pixel’ ad, created by Cheil UK, will run across UK cinemas until late November 2013. Logan Wilmont, executive creative director at Cheil UK, said: “The ad isn’t about features and technology, but the emotional response that technology […]