Vicki Maguire Joins Havas London

Vicki Maguire Joins Havas London

Havas London announces the appointment of Vicki Maguire as its new Chief Creative Officer. She joins the King’s Cross-based creative agency following 10 years at Grey London, where she held the same role, and will start in January 2020. Maguire is one of the most high-profile and awarded creative leaders working in the industry today. […]

Durex Hails The Joy Of Foreplay In Playful Pleasure Gels Campaign

-New work from Havas London aims to break the stigma around lubrication and challenge the myth that only penetrative sex is good sex-

Durex, the world’s #1 sexual wellbeing brand1, has today launched a playful, pro-foreplay marketing campaign for its Pleasure Gels lube collection. Foreplay Forever, which runs across multiple European markets, aims to normalise lube usage for pleasure – not just for problems – while simultaneously busting the myth that only penetrative sex is good sex.   Two-thirds […]

AACD and Z+ launch campaign to bring awareness to the daily challenges of people with physical disabilities

AACD and Z+ launch campaign to bring awareness to the daily challenges of people with physical disabilities

Seeking to increase the awareness of disability causes, aid association AACD and advertising agency Z+ present the “Empathy Objects” campaign, which made participants experience firsthand the difficulties faced by people with physical disabilities or reduced mobility. The action intends to emphasise the importance of AACD’s work and motivate more people to donate to the institution, which has five orthopedic workshops in […]

Lemlift Encourage Viewers to ‘Ditch the Winter Look’ in New TV Campaign

Lemlift Encourage Viewers to ‘Ditch the Winter Look’ in New TV Campaign

Health giant Reckitt Benckiser have released Lemlift, a dissolvable supplement designed to support the immune system with Vitamin C and Zinc. With the dog days of summer far behind us and the cold, wet and blustery commutes of winter ever encroaching, Lemlift’s debut ad, ‘Winter Look’, features a vibrant character animation, fully intent on combatting […]

Pernod Ricard Brings New Scented OOH Campaign to London Underground for Launch of Beefeater Pink

Pernod Ricard Brings New Scented OOH Campaign to London Underground for Launch of Beefeater Pink

Pernod Ricard UK has installed strawberry scented posters throughout Oxford Circus underground station as part of the launch campaign for Beefeater Pink, the new pink variation of its Beefeater London Dry Gin. In a campaign devised by location marketing specialist Posterscope and strategic media planners at Havas in partnership with Exterion, Pernod Ricard UK’s immersive […]

Above+Beyond hires Havas’ Ed Cox to boost connections with audiences

Above+Beyond hires Havas’ Ed Cox to boost connections with audiences

Above+Beyond, the independent creative agency for the audience age, has appointed Ed Cox to the new role of Media Partner. He joins Above+Beyond from Havas, where he is the Managing Director of Forward Media, the agency Havas set up to manage the O2 business. Cox has an extensive background in media, data, and integrated communications as […]