A new integrated global campaign for Mānuka Health New Zealand serves to raise awareness for the many natural benefits of its rare Mānuka honey line. Launching this month, this first global campaign by VSA Partners for the brand looks to educate consumers on the complex differences and natural potency of Mānuka honey, and position Mānuka […]
Following a competitive pitch last month, Ekstasy has launched their first integrated advertising campaign for the healthcare start-up, Echo by LloydsPharmacy. Currently 40% of UK adults are using repeat prescriptions, however only 3% of this market is online. With the aim to raise Echo’s national brand awareness and empower more customers to access their repeat […]
Integrated content agency The 10 Group has been hired by international freelance marketplace Fiverr to create its latest performance marketing campaign ‘Make it Happen the Wright way’ featuring TV personality and entrepreneur Mark Wright. The campaign is the first devised and produced in the UK for a British audience. Fiverr: Flagship (16:9) from The 10 […]
Earlier this year Timberland announced their largest ever global campaign, Nature Needs Heroes, which sees the brand committing to plant 50 million trees over the next five years. A form of value creation advertising that is starting a movement to show small actions can make a big impact. Timberland UK worked with integrated communications agency […]
The latest campaign from Latitude and CHE Proximity launches today across Australia and New Zealand. Marking a move to a Masterbrand approach, the campaign introduces Latitude’s new brand position of ‘Partners in Money’ as it evolves into an innovative online payments, instalments and lending business. The integrated campaign draws on the idea of a partnership […]
Today Toyota launches a national marketing campaign, titled “Serious Play,” for the all-new 2019 Avalon that dares drivers to experience adventure, spontaneity and playfulness, and reminds all that the thrill of driving is the real prize. The campaign drives home the notion that the completely redesigned Avalon has everything drivers need to get more out […]
Energy giant @EnelGroup and their carbon-neutral bold idea. #WhatsYourBoldIdea #EcoStruxure #Grid https://t.co/emdcvcFWUr pic.twitter.com/L5GI2cPdvg — APC_Channels (@APC_Channels) October 26, 2017 Schneider Electric, a leading digital transformer of energy management and automation, launched its first major integrated, multi-platform marketing campaign to highlight its continued leadership in digital transformation powering the digital economy. The campaign brings together world-class […]
DotLabel provided digital marketing campaign support for the highly successful Hendrick’s Gin L.E.V.I.T.A.T.R.E installation at Toronto’s Nuit Blanche Festival, the city-wide celebration of contemporary art. To promote its ‘unusual’ nature, Hendrick’s Gin floated a hot air balloon known as the Hendrick’s L.E.V.I.T.A.T.R.E (“Levitating, elevating, voluminous, illuminating, tantalizing, amazingly towering roaming eye”) more than 40 feet […]
Herbal tea and infusions brand, Heath & Heather, is kicking off a multi-channel campaign to broaden its appeal and encourage younger audiences to explore its range of teas. The ‘Me to the Power of Tea’ campaign has been conceived and delivered by integrated marketing agency, HeyHuman. The drive celebrates the brand’s heritage and close-to-nature principles, […]
Continental Tyres has appointed International content company, The Moment, as its creative agency to lead its UEFA Euro 2016 sponsorship campaign. The Moment has been tasked with creating an integrated digital and experiential campaign aimed at increasing awareness and brand advocacy of Continental Tyres as a UEFA Euro 2016 sponsor, whilst highlighting the key message […]