Clarity has been appointed UK agency of record to handle PR, social and content outreach, for disruptive tech enabled insurance provider Neos, following a competitive 3-way pitch. Neos is the UK’s first smart home insurance provider, pioneering a smarter way to look after your home by combining smart home technology with comprehensive home insurance cover. […]
Future technologies and innovations will find a new, prominent home at DMEXCO: The “Future Park”, which will be opened for the first time in 2019, is located directly at the entrance of Hall 9. Therefore, all visitors who make their way to the Congress Stage, will have to pass it. Innovators, visionaries and start-ups will […]
LEAP (Loveurope and Partners) have been a production partner of choice for Grey London on the Duracell account for the past two years. So when Grey’s creative team Nathan Holley and Paul Moran had the idea to create a piece of disruptive advertising, they turned to LEAP to see what was possible within a tight production timeline. Always up for a creative […]
Building on the success of its Great tasting coffee, simple campaign over the last two years, McDonald’s have launched a new integrated campaign called ‘We could’ aimed at driving the quality credentials of its McCafé coffee in a simple and pragmatic way. The campaign kicks off with a TV advert airing on 18th March and will be supported […]
Britain’s youngest licensed pilot sixteen-year-old Ellie Carter has been offered a mentorship to help her fulfil her career aspirations by easyJet, the UK’s largest airline. Ellie hit headlines in January 2019 after she became the youngest solo powered aircraft pilot in Britain. She also became the youngest solo glider pilot, after completing two six-minute flights […]
ignis, the creative agency, announced that its partnership with zero sugar drinks start up Halo Drinks has culminated in the launch of Skinny Tonic in Asda stores UK-wide. Made using high grade stevia the premium tonic water contains zero sugar, zero calories and no artificial ingredients. Skinny Tonic is also the first premium tonic water […]
Following a competitive review, Direct Auto & Life Insurance has named bicoastal, full-service creative agency Pereira O’Dell as its new agency of record, effective immediately. The account will run out of the agency’s New York office. Founded in 1991, Direct Auto & Life Insurance sells personal auto insurance and other types of coverages online, over the phone, and in-store […]
T.M.Lewin, the expert shirt maker and tailor, has formed a partnership with email marketing pioneers Kickdynamic to drive engagement and improve the customer experience. Founded over one hundred years ago on the world-famous Jermyn Street, London, T.M.Lewin has since gone on to open dozens of stores worldwide, including Europe, Singapore and Australia. Using many of […]
A high-impact national multi-media campaign for easyMoney’s Innovative Finance ISA (IFISA) is being spearheaded by Media Agency Group (MAG) – who have been appointed by the financial brand to drive consumer awareness. Leading independent agency Media Agency Group is penetrating a competitive marketplace using a mix of media channels, to drive interest in easyMoney’s range […]
Leading influencer marketing platform Buzzoole has added more strategic global firepower to its senior team with the appointments of Melissa Lee as global operations director, Jane Roy as vice president of the Americas, Manola Pegoraro as global chief finance officer, and the promotion of Sarah Whitfield to global chief marketing officer. Buzzoole has made the […]