Nicola Marsh of Mediacom Manchester appointed NABS Manchester Chair

Nicola Marsh of Mediacom Manchester appointed NABS Manchester Chair

Nicola Marsh, Managing Director of Mediacom Manchester, has been selected as the new Chair of Manchester’s NABS hub. NABS is the support organisation for people working in advertising and the media. With a strong emphasis on improving wellbeing, it offers a range of professional development services free of charge for people at all levels in […]

Hillarys sponsors Homes on 4 with new campaign from Red Brick Road

Hillarys sponsors Homes on 4 with new campaign from Red Brick Road

Red Brick Road has developed a campaign for Hillarys new sponsorship of Homes on 4, Channel 4’s property portfolio. The sponsorship deal covers all of Channel 4’s home programming including programmes such as Location, Location, Location and Grand Designs. Hillarys signed the eight-figure Channel 4 sponsorship deal in November 2018, signalling an important and ambitious […]

Gumtree launches new ad campaign to bring to life the power of uniting neighbourhoods

Gumtree launches new ad campaign to bring to life the power of uniting neighbourhoods

Gumtree, the UK’s biggest buying and selling community, will launch a new advertising campaign, The Neighbourhood’s Good, on Saturday 12th January, emphasising the brand’s role in creating a sense of community purpose and local pride. Used by one in three people in the UK[, Gumtree is aiming to highlight the connections made between its users as they […]

TUI, Oath & MediaCom blend branded content with performance ads to drive ROI with new campaign

TUI, Oath & MediaCom blend branded content with performance ads to drive ROI with new campaign

Oath and MediaCom are blending content and performance with TUI UK to bring its “Long Haul” winter sun travel destinations to Brits. By combining Oath’s original content, sponsorship of its HuffPost UK Travel channel and the performance of its algorithms to find the right audiences from its four trillion monthly data points, the company is […]

Direct Line shows parents and young drivers the way to get off each other’s back

Direct Line shows parents and young drivers the way to get off each other’s back

Direct Line, together with Saatchi & Saatchi London, has launched online bumper and social films promoting its DrivePlus black box insurance initiative. The two edits playfully show the scenarios of a boastful young driver and a worried parent interacting. In both cases, as the two characters argue, the camera pans out to reveal that they […]

eBay teams with News UK to become a leading retail destination this Christmas

eBay teams with News UK to become a leading retail destination this Christmas

News UK has launched a real-time commercial content partnership with eBay, to deliver branded content reacting to the news agenda across The Times, The Sun and News UK’s owned digital platforms. The cross-title partnership deal will run from 5th November – 21st December and will target eBay’s three key audiences with relevant content: men aged […]

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