UK-based hair styling accessory company HairFlair Ltd has appointed Air Paris to work on the branding for its family of brands that include the bestselling Curlformers. This follows a process run through Creativebrief. Established in 2007, Hair Flair’s Curlformers brand is a bestselling product that creates healthy, easy curls without causing heat damage. They see […]
London-based creative practise BUREAU has been appointed by heritage jeans brand Lee Cooper to research the denim market and develop their brand positioning. The agency has been tasked with an initial phase of research, using quantitative insight and dynamic social data, to understand the global jeans wearer of today: not only what they wear but […]
Fashion footwear and accessories specialist Dune London announced the appointment of Hatched as their UX and website design agency after a review run through Creativebrief. The Dune London business is a UK high street success story, growing from a 20-square-metre concession in a fashion store on Oxford Street in 1992, to a global business with […]
Iconic footwear brand Dr. Martens has appointed global socially-led creative agency, We Are Social, as the creative partner for its international AW19 campaign. We Are Social won the business following a competitive pitch process against other leading agencies. The appointment will see We Are Social take on the global strategic and creative development of Dr. […]
Canada Jetlines Ltd. announced that it has selected two-time Agency of the Year winner, Cossette, as its marketing agency of record. Known for its bold, creative-first approach, Cossette will be charged with developing all of the Company’s marketing and communication initiatives. Cossette’s expertise in strategy and branding, traditional and digital communications, design, CRM, and performance […]
Investec has appointed VCCP Media as its media agency for Group Brand and Private Banking in the UK. The win follows a robust, five-way competitive pitch process that was managed by the AAR. Malcolm Fried, Chief Marketing Officer Investec, said: “VCCP Media demonstrated the creativity, innovation and strategic solutions throughout the pitch process that appealed […]
Unison Home Ownership Investors, the US’ leading provider of home ownership investments, announced that it has selected Cutwater, as its creative agency of record. The selection follows a competitive review process and is part of Unison’s overall effort to solidify its identity and marketplace position as the preeminent customer-centric brand in home ownership co-investing. Under […]
Independent travel company Travel Counsellors, an award-winning, global organisation delivering personal, corporate and leisure travel services in seven countries, has appointed Code Computerlove to enhance its online recruitment experience by putting the company’s franchisees at the centre of its digital strategy. With a Manchester headquarters and sister offices in Ireland, the Netherlands, Belgium, South Africa, Australia and […]
Kazoo Communications is going nuts about its latest partnership with coolest granola brand in the market right now, Rollagranola. The agency will run the brand’s first ever PR programme, helping drive brand fame and commercial success. Kicking off with a celebration of Rollagranola in industry press, the PR programme will drive brand and product recognition […]
Above+Beyond, the independent creative agency for the audience age, has been appointed as retained creative agency for life insurance brand, Beagle Street, following a competitive four-way pitch run by the AAR. Beagle Street (part of BGL Group, a leading digital distributor of insurance and household financial services which also owns comparethemarket.com) was founded in 2012 […]