BDD Perfect Storm has won the creative account for PegasusLife, the retirement living company, following a competitive pitch. The brand, which spends more than £5m per annum on marketing has appointed Perfect Storm to a wide-ranging brief. The agency has been tasked with redeveloping PegasusLife’s premium positioning in the retirement living market, reviewing its brand architecture, redeveloping […]
In-house specialist OLIVER UK has been appointed as the lead design agency for Spire Healthcare, a leading private healthcare provider in the UK. Building a bespoke, on-site design team within Spire’s head office at Blackfriars, OLIVER’s remit is to strategically centralise assets and align communications across the brand’s 38 award-winning hospitals nationwide. The agency’s work […]
Soup is making a comeback thanks to youth homelessness charity Centrepoint and their soon-to-be-launched fundraising event Big Broth. For immediate release 26th June 2018. Social purpose and charity marketing agency GOOD have been appointed by Centrepoint to deliver the mass activation of their brand new featured fundraising event “Big Broth”. Big Broth is a new […]
J. Walter Thompson Saudi Arabia has retained the Consumer Business Unit (CBU) account for Saudi Telecom Company (STC) and additionally been awarded the operator’s Corporate Account, after a rigorous selection process across multiple international agencies. STC launched an exhaustive communication pitch process in order to identify a communications partner that would support the telco operator […]
GambleAware has appointed creative agency M&C Saatchi to develop a new safer gambling advertising campaign. Broadcasters and gambling industry groups drew up proposals for a major responsible gambling advertising campaign to run for two years, with a budget of £5-7 million per year. The government welcomed this initiative, and the charity GambleAware was invited to […]
Media Agency Group (MAG) has been appointed by national law firm Your Legal Friend to deliver media planning and buying campaigns, following a competitive six-way pitch. The brief will see MAG raise awareness of the legal firm which has over 35 years’ experience successfully providing justice for clients and has secured over £250 million compensation in […]
Infinity Nation, the specialist online retail growth agency, has been chosen by women’s athleisure clothing brand, Boudavida to help develop and implement its digital growth strategy. This appointment marks Infinity Nation’s ninth win in nine months. The agency, whose online retail strategies have proved successful with other clients including cycling brand, Rapha, hamper.com, Home Leisure […]
Fruitbowl Digital has partnered with The Vidyalankar Group in a year-long mandate that includes the building the brand’s digital presence, as well as creating new communication campaigns to maintain and build brand awareness in this age of digital. The agency has been tasked with the entire spread of digital communication, including a remodel of the […]
San Francisco-based agency TBD announces that it has been selected by Evernote as its new global creative agency for brand marketing and advertising services, providing strategy and creative development across a broad range of communications deliverables. To kick-off their new partnership, TBD will be supporting Evernote across several initiatives, including developing an integrated brand campaign […]
A leading West Midlands full-service advertising agency is celebrating the launch of its new brand by sealing a hat-trick of client wins. M3, which offers creative, brand development, media planning and web development services, has secured £650,000 of new contracts to deliver campaigns for Harley-Davidson, Solmar Villas and Marston’s. It marks a 10% growth in […]