According to a recent report, by the year 2050 there will be more plastic in the sea than fish. To help stop this rising tide of plastic, The West Coast Foundation in Sweden launches a “rubbish” initiative that targets beach-goers with a simple message: Let’s end littering on our beaches. It’s election year in Sweden. And with […]
Young people are bombarded with impulses from all directions, all the time, making it really hard to focus when they study. This was something Gothenburg Symphony – the National Orchestra of Sweden – wanted to change, so they created Octomonk, a fun and playful app that helps children to study better with classical music […]
After the World Cup game between Sweden and Germany on June 23, Swedish soccer player Jimmy Durmaz was exposed to a massive wave of race hate on social media. To make a clear statement against this abusive behaviour, the Swedish insurance agency Länsförsäkringar decided to launch a Nasty Filter app – a service that turns […]
GIL, a Swedish organisation that fights on behalf of people with disabilities, unveiled a provocative new campaign with creative agency, Stendahls. Title “Said by Retards”, the campaign highlight the issue of how the offensive and discriminatory R-word is used – and make people aware that having an intellectual disability isn’t the same as being strange, or stupid. “At GIL, […]
BTL Brands, the independent branding consultancy, has lifted high-end amplifiers – Engström – to new heights with a brand refresh. The Scandinavian brand needed to turn up the volume on its brand identity, brand messaging, print material, website and social to live up to the products’ premium price tag (up to €0.25m to be exact). With […]
Swedish creative agency Stendahls, have unveiled the ‘world’s most boring billboard’ for Sioo:x. Sioo:x Wood Protection gives outdoor wood surfaces a beautiful, natural silver-grey hue and keeps them protected for twelve years. It’s also 100% environmentally friendly – which is revolutionary. But twelve years’ worth of protection is almost too good to be true and Stendahls’ mission […]
In ANR BBDO’s new campaign for Beyond Retro, the second-hand chain will not only bring new life to clothes but also to the people who wear them – by turning the price tags on the clothes into Organ Donor Cards. The purpose is to encourage more people to actively take a stand for organ donation. Sweden […]
In a new and unique experiment, Sweden’s state lottery, Lotto, takes Virtual Reality a bit further and are letting people check off their bucket lists and try life as a millionaire. The 5D-experiment, devised by POST Agency Stockholm, King and B-reel Films, allows participants to dive among reefs, throw themselves off cliffs and recharge at the world’s […]
M&C Saatchi Stockholm has created an unearthly new campaign for Com Hem, Sweden’s leading provider of TV and superfast broadband, after being appointed the lead agency for the brand earlier this year. Com Hem (which translates as ‘Come Home’ in Swedish) has a superior product offering: Sweden’s fastest broadband and the country’s widest range of […]
In celebration of the 250th anniversary of the abolishment of censorship, Sweden, with the aid of the Swedish Tourist Association, will become the first nation to have its very own phone number and offer everyone the opportunity to learn more about the country by speaking directly to local Swedes. The Swedish Number is now open […]