gyro UK, Dentsu Aegis Network’s business-to-business marketing agency, has appointed Steve McCarron to lead the charge as Managing Director of its Manchester office. McCarron joins from Cheetham Bell JWT, where he has been Managing Director since November 2014 having been Head of Planning there since 2008. Prior to Cheetham Bell JWT, he was Head of […]
Influencer marketing platform Buzzoole announced the appointment of Damian Gillman as Head of Business Development and Sarah Whitfield (née Gavin) as Marketing Director. Gillman brings to Buzzoole more than 17 years of experience across the media and content space and joins from MEC Wavemaker where he was Head of Content Partnerships. Whitfield was most recently VP […]
The road to success in the music business can be hard. One way to increase awareness is to feature famous artists. To promote their new album and tour, and get recognised in the US Motherland of Hip Hop, British Rap combo Too Many T’s were looking for a big name to partner with. In […]
Britvic owned Robinsons, together with Saatchi & Saatchi London, have released their “most sophisticated Robinsons yet” campaign to promote Fruit Cordial, their second range of products created especially for grown-ups. The launch of Robinsons Fruit Cordial follows the launch of Robinsons Fruit Creations in January earlier in 2018. The TVC creative marks a continuation […]
MORE TH>N insurance has launched a new TV sponsorship campaign entitled ‘Defuse the Drama’. As the official sponsor of ITV Showcase Drama, MORE TH>N’s new idents will feature during popular ITV dramas from March to December. As a leading UK insurance brand, MORE TH>N is no stranger to defusing drama. Whether it’s fixing burst pipes […]
Dentsu Aegis Network has bolstered its management team in Newcastle as the business continues to invest in the North East following a period of significant growth. Steve Underwood has been promoted to the role of Managing Partner of Dentsu Aegis Network Newcastle while Ed Ammon takes on the newly created role of Group Business Director. […]
One of the most successful music supervision companies in the Australian advertising industry is setting up a sister agency in London – with the aim of ‘disrupting the advertising industry in the UK’. Music Mill has been brokering song use for TV and online ad campaigns for 18 years, working with major agencies in Australasia […]
Pumpkin PR, the creative, media and tech specialist agency, has appointed former Penguin Random House Communications Director Maureen Corish as Managing Director. With more than 20 years’ experience of leading communications for global organisations and world-class brands, including Penguin Random House, Emap PLC and the BBC, she will be responsible for leading Pumpkin’s strategic development […]
Clarity PR, which specialises in working with the world’s fastest-growing technology businesses, has expanded its team with the appointment of Callum McCaig as Account Director. Callum joins Clarity PR’s growing team in London from fintech startup Curve, where he led communications and successfully managed its European launch. Previous to this, he worked with a range of […]
The out-of-home (OOH) advertising sector leader, Wildstone has unveiled a contemporary new look following a period of exceptional growth. Rolled out throughout its internal and external operations, the new corporate identity is a visual expression of intent as Wildstone begins an EU expansion, evolves its service portfolio and confirms key board member appointments. The launch […]