• Initiative developed in partnership with FreedomToDonate and creative agency ELVIS
• Campaign highlights the discriminatory UK law which states it is illegal for all gay or bisexual men to donate blood unless they are willing to abstain from sex for three months
• Illegal Blood Bank opens on Saturday 23rd November in secret London location
LADbible Group has today revealed a major new initiative from UNILAD, which has a monthly reach of 430m, in partnership with pressure group FreedomToDonate. The push was developed in collaboration with creative agency ELVIS, which was appointed following a competitive pitch earlier this year. UNILAD, FreedomToDonate and ELVIS are partnering to launch the world’s first-ever blood bank for […]
Manchester-based film and creative content company, The Gate, was commissioned by Air Ambulance: Kent, Surrey, Sussex (AAKSS), to produce a TV campaign, to raise the charity’s profile regionally. The Gate was briefed to create a campaign which would generate a direct response, by encouraging viewers to reach for their phone, and donate to the life-saving service. AAKSS […]
easyJet, in collaboration with the Netherlands Board of Tourism & Conventions, have embarked on their first ever influencer-only campaign in the UK, called #vanderers. It will come as no surprise to hear that Holland is one of easyJet’s most popular destinations, and there are so many great Dutch cities to discover, all within easy reach […]
SMP, the shopper marketing specialist, is opening the doors on sister shop Melody, a global e-commerce agency to help brands win on Amazon. Melody has been launched to help brands turn searches into sales on Amazon through the creation and deployment of ecommerce advertising. The new agency builds on SMP’s position as part of Amazon’s […]
The new device features more precise geotargeting capabilities, increased screen resolution, and integrated smart city data sensors to elevate out-of-home media
Firefly, the company leveraging taxi and rideshare vehicles to build a street-level digital media network, today announced the launch of the next generation of its display technology. These new screens offer the highest resolution of any digital out-of-home (DOOH) display on the market. With social good in mind, Firefly’s screen design also integrates smart city […]
Conceptualized by Creativeland Asia, this campaign highlights Pizza Hut’s WOW Everyday Value Offer of tastiest pizzas starting at INR 99
In a complete brand refresh, India’s leading pizza chain Pizza Hut’s new campaign announced a bold and fun campaign using internet star, Bhuvan Bam, being hypnotized by the delicious new range of pizzas. The new TVCs have one of India’s most popular Youtubers Bhuvan Bam (BB Ki Vines) getting into a frenzy the moment the thought of a pizza comes […]
Great Guns partners with Opening Ceremony’s Carol Lim to launch an immense artistic undertaking which includes interpretive dance, surrealist art, and an exhibition in Shanghai
Japanese beauty brand SK-II is showcasing the power of collaborative art with a boundary-pushing immersive campaign for its iconic skincare ingredient Pitera™. Great Guns and its production centres worldwide united to create a unique marriage between art and product with a project that spans a first-of-its-kind skincare exhibition in Shanghai, a collection of striking artistic […]
Emily Harlock, the Head of Strategy at AMV BBDO is to join The&Partnership London as their Chief Strategy Officer. The role will see Harlock providing strategic support across all clients and new business. Sarah Golding, CEO, The&Partnership, UK said “The&Partnership is really motoring this year. Having Emily join us as London’s CSO will make us go […]
Arnold Worldwide designed the two spots to recognize the challenges that small business owners face and how Progressive is there to protect you through these realities and get your business back on track. This insight comes to life in two spots: “Good Morning!” featuring a flower shop and an employee injury & “Lunchtime” featuring a […]
co:collective announces the launch of a new practice – designed to help clients activate purpose inside their organization, with the aim of building more empowered and innovative cultures. The offering will be led by Kit Krugman, former President of WIN: Women in Innovation. “Most modern organizations recognize the benefits of having a purpose: more motivated […]